Senior PMM: Asset-Intense Software (Remote)

Octave; Madison (WI); On-site; USD 120,000 - 180,000; Full time

Job summary

Octave is seeking a Senior Program Manager to lead Global Portfolio Marketing for Octave Attune, driving messaging, go-to-market plans and campaigns for asset-intensive industries. You’ll partner with product, demand generation, regional marketing and sales to set priorities and run programs from kickoff to results.

You’ll build marketing programs across email, social, video, webinars and live events, coordinate across regions, and track performance against pipeline and revenue metrics,

Qualifications

• Bachelor's degree in marketing or related field.
• 5+ years in B2B marketing, product marketing or product management.
• Experience running multi-channel marketing programs from strategy through execution.
• Strong written and verbal communication; ability to lead meetings.
• Comfort working with global teams across regions and time zones.
• Ability to read marketing and business data and act on insights.
• Hands-on experience with Salesforce and a marketing automation platform.

Responsibilities

• Build the marketing strategy for Octave Attune, translating product capabilities and customer pain points into messaging, positioning and value propositions that hold up in front of plant managers, reliability engineers, maintenance leaders and the executives who fund their work.
• Plan and execute integrated campaigns across email, social, video, webinars and live and virtual events — covering net‑new pipeline, customer expansion and product launches.
• Develop go-to‑market packages for new releases and major campaigns: launch narratives, sales talk tracks, customer‑facing collateral, web copy, blog posts, case studies and analyst briefings.
• Partner with the enablement team to equip sales, pre‑sales and ADRs with the materials and product context they need to have substantive conversations with asset‑intensive buyers.
• Tap internal SMEs, external consultants and customer references to ground every asset in real industry context.
• Track program performance against pipeline, engagement and revenue metrics, then bring sharp recommendations on what to double down on and what to stop.
• Coordinate across key stakeholders to keep messaging consistent and execution aligned across regions and channels.

Skills

B2B marketing

Product marketing

Program management

Salesforce

Marketing automation

Communication

Education

Bachelor's degree

Tools

Salesforce

Marketing automation tool

Job description

Octave is seeking a Senior Program Manager to lead Global Portfolio Marketing for Octave Attune, driving messaging, go-to-market plans and campaigns for asset-intensive industries. You’ll partner with product, demand generation, regional marketing and sales to set priorities and run programs from kickoff to results.

You’ll build marketing programs across email, social, video, webinars and live events, coordinate across regions, and track performance against pipeline and revenue metrics,