Senior PMM: AI-Powered GTM for Corporate Legal
Thomson Reuters
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Job summary
Thomson Reuters is seeking a Senior Product Marketing Manager to own the GTM strategy for the Corporate Legal portfolio, including CoCounsel and AI-powered solutions. You will shape positioning, craft differentiated messaging, and collaborate with Product, Sales, Demand Gen, and Communications to accelerate growth.
The role emphasizes leadership in AI/GenAI positioning, content-driven offerings, and enterprise value.
Qualifications
- 5+ years in product marketing or related field with increasing scope.
- Bachelor's degree in Marketing, Business, Communications or related field.
- MBA, JD or similar advanced degree preferred.
- Strong experience in B2B enterprise software and AI- or legal tech-focused products.
- Proven track record in GTM strategy and storytelling for executives.
Responsibilities
- Own go-to-market strategy for Corporate Legal products, including CoCounsel.
- Develop differentiated messaging around AI capabilities and enterprise value.
- Lead product launches and cross-portfolio initiatives with senior stakeholders.
- Analyze competitors and market trends to inform positioning.
- Enable sales with core narratives, objections handling, and competitive positioning.
- Drive pipeline and revenue through lifecycle marketing and GTM optimization.
- Create executive-level messaging and support external engagements.
Skills
Education
Job description
Thomson Reuters is seeking a Senior Product Marketing Manager to own the GTM strategy for the Corporate Legal portfolio, including CoCounsel and AI-powered solutions. You will shape positioning, craft differentiated messaging, and collaborate with Product, Sales, Demand Gen, and Communications to accelerate growth.
The role emphasizes leadership in AI/GenAI positioning, content-driven offerings, and enterprise value.
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