Senior Performance Marketing Lead — Build & Scale Growth

Evolve; United States; Hybrid; USD 150,000 - 230,000; Full time

Benefits offered by this job

Onsite gym

401(k) matching

Travel credit & discounted stays

All-company meetings

Happy hours

Sports events

Community groups

Paid leave for new parents

Work from home opportunities

Health insurance

Job summary

Evolve is seeking a Senior Manager of Performance Marketing to own the paid acquisition program end-to-end across search, social, programmatic, and emergent channels. You will oversee an eight-figure annual media budget, making platform-level decisions and optimizing campaigns hands-on in Google Ads and Meta.

This senior individual-contributor role thrives on influencing through data, building new channels, and delivering measurable impact on the company’s growth metrics.

Qualifications

• 7+ years in performance marketing or digital media buying, with hands-on ownership of paid search and paid social campaigns.
• Experience setting strategy for an external media agency and bringing work in-house.
• Ownership of forecasting—the monthly spend and volume inputs to a marketing plan, and mid-month re-planning.

Responsibilities

• Own paid channel mix and in-month allocation across paid search, paid social, programmatic, direct mail, and emerging channels.
• Be hands-on in Google Ads and Meta to build and optimize campaigns.
• Design and execute structured tests across audience, creative, bidding, and placement.
• Develop paid creative strategy with partners and analyze results to scale.

Skills

Performance marketing

Forecasting

Paid acquisition

Campaign management

Analytics

SQL

Tools

Google Ads

Meta

Programmatic

Direct mail

Claude

Job description

Evolve is seeking a Senior Manager of Performance Marketing to own the paid acquisition program end-to-end across search, social, programmatic, and emergent channels. You will oversee an eight-figure annual media budget, making platform-level decisions and optimizing campaigns hands-on in Google Ads and Meta.

This senior individual-contributor role thrives on influencing through data, building new channels, and delivering measurable impact on the company’s growth metrics.