Senior Partner Marketing Manager

11105 Expedia, Inc.; Chicago (IL); On-site; USD 146,000 - 205,000; Full time

Benefits offered by this job

Medical Insurance

Dental Insurance

Vision Insurance

Paid Time Off

Wellness program

Travel Discounts

Job summary

Expedia Group in Chicago is seeking a Senior Partner Marketing Manager who drives data-driven partner marketing initiatives, translating narratives into field-ready assets and aligning GTM with executive leadership.

You will manage budgets across channels, lead cross-functional projects, measure MIR and pipeline metrics, and collaborate across teams to integrate Destination Marketing Organization efforts into Expedia Group Advertising motions.

Qualifications

• 8+ years of B2B marketing experience
• Experience managing large partner marketing budgets
• Strong decision-making and prioritization skills
• Analytical and data-driven with performance data
• Solid understanding of marketing channel mix
• Experience managing cross-functional projects with tight timelines
• Trusted relationships with internal stakeholders and influencing teams
• Strong communication and ability to present to senior audiences
• Self-motivated and collaborative within a team

Responsibilities

• Gathers information about partner business challenges and creates data-driven marketing initiatives
• Supports event-based marketing initiatives with ROI
• Translates product marketing narratives into field-ready assets for sellers
• Owns tracking and reporting of marketing performance for Destination Marketing Organization programs
• Segments and prioritizes audiences to meet commercial goals
• Coordinates project plans across functions and competing timelines
• Measures, tracks, and adjusts initiatives based on performance and feedback
• Connects Destination Marketing Organization efforts with Expedia Group Advertising GTM motions

Education

Bachelor's degree

Master's degree

Job description

Senior Partner Marketing Manager

A high performing and influential individual contributor who consistently applies (and regularly enhances) the partner marketing capabilities and playbooks to tackle the most complex business challenges and opportunities. Provides support and deep expertise to GTM marketing initiatives and interfaces regularly with executive (VP+) leadership.

Responsibilities

• Gathers information about partner business challenges and creates data-driven marketing initiatives to drive adoption of Expedia Group Advertising solutions
• Supports event-based marketing initiatives with demonstrated ROI
• Translates product marketing narratives and campaign insights into field-ready assets that sellers can activate in partner conversations and events
• Owns tracking and reporting of marketing performance for Destination Marketing Organization programs, measuring against KPIs including marketing-influenced revenue (MIR), lead volume, and pipeline conversion
• Segments and prioritizes audiences/ messaging to ladder up to commercial goals
• Coordinates project plan across functions and competing timelines from other projects; leads development of strategies to get assigned project done amidst opposing needs for resources
• Measure, track, and adjust initiatives based on performance insights and partner feedback
• Serves as a connector across teams, ensuring that Destination Marketing Organization marketing efforts are integrated into broader Expedia Group Advertising GTM motions and not operating in isolation

Experience and Qualifications

• 8+ years of B2B marketing experience for Bachelor's / 6+ years for Master's
• Experience managing large partner marketing budgets across multiple channels
• Strong decision-making and prioritization skills, guided by data and business impact
• Analytical and data-driven, comfortable using performance data and market trends
• Solid understanding of marketing channel mix and relationship between channels
• Experienced in managing complex, cross-functional projects with tight timelines and multiple stakeholders
• Skilled at building trusted relationships with internal stakeholders and influencing cross-functional teams
• Strong communication, with the ability to present ideas clearly to senior audiences
• Self-motivated and able to drive success with limited guidance, while also acting as part of one team
• Organized and proactive, with strong project management skills

Salary and Compensation

The total cash range for this position in Chicago is $146,000.00 to $204,500.00. Employees in this role have the potential to increase their pay up to $233,500.00, which is the top of the range, based on ongoing, demonstrated, and sustained performance in the role. Starting pay for this role will vary based on multiple factors, including location, available budget, and an individual's knowledge, skills, and experience. Pay ranges may be modified in the future.

Benefits and perks

Expedia Group offers benefits and perks designed to support employees and their families, including medical, dental, and vision coverage, paid time off, an Employee Assistance Program, wellness and travel reimbursement, travel discounts, and International Airlines Travel Agent Network (IATAN) membership. Learn more about life at Expedia Group at https://careers.expediagroup.com/life.

Accommodation requests

Expedia Group is committed to providing an inclusive and accessible recruiting experience. If you need an accommodation or adjustment due to a disability during the application or recruiting process, please submit a request at https://expedia.service-now.com/askeg?id=job_accommodation.

About Expedia Group

Expedia Group includes three flagship consumer brands - Expedia, Hotels.com, and Vrbo - along with a leading B2B travel business and travel advertising offerings. Across our brands and business, we help travelers explore the world with confidence and ease.

Equal Opportunity

Expedia is committed to creating an inclusive work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, or any other characteristic protected by law. This employer participates in E-Verify. The employer will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS) with information from each new employee's I-9 to confirm work authorization. Expedia Group, Inc. (NASDAQ: EXPE) is the global travel marketplace with one purpose: to help travelers explore the world, one journey at a time. Expedia Group™ connects travelers, partners, and advertisers through its trusted brands, leading technology, and rich first-party data, delivering predictive, personalized experiences that shape the future of travel. Expedia Group’s ecosystem includes three flagship consumer brands - Expedia®, Hotels.com®, and Vrbo® - the largest B2B travel business, and a premier advertising network. Guided by an experienced and passionate global team, Expedia Group helps millions of travelers in more than 70 countries explore the world with confidence and ease.