Senior Paid Search Strategist - Growth & Optimization Lead

Barkley; United States; Remote; USD 70,000 - 110,000; Part time

Job summary

BarkleyOKRP is seeking a Senior Paid Search Specialist for a short-term contract with potential to convert to full-time. The role focuses on managing campaigns in Google Ads and SA360, with emphasis on budget pacing, query analysis, and bid optimization to meet key performance indicators.

You will launch and optimize Shopping, Demand Gen, PMax and AIMax campaigns, maintain optimization logs, and deliver performance insights for reports.

Qualifications

• Senior specialist with at least 3 years of paid search experience.
• Proven ability to manage Google Ads and SA360 campaigns.
• Capable of delivering performance-driven insights and reports.

Responsibilities

• Managing campaigns in Google Ads and SA360 including budget pacing, search query analysis, and bid optimization toward KPIs.
• Launching and optimizing Shopping, Demand Gen, PMax and AIMax campaign types.
• Maintaining optimization logs and writing performance insights for reports.

Skills

Google Ads

SA360

Bid Optimization

Budget Management

Campaign Analysis

Reporting

Job description

BarkleyOKRP is seeking a Senior Paid Search Specialist for a short-term contract with potential to convert to full-time. The role focuses on managing campaigns in Google Ads and SA360, with emphasis on budget pacing, query analysis, and bid optimization to meet key performance indicators.

You will launch and optimize Shopping, Demand Gen, PMax and AIMax campaigns, maintain optimization logs, and deliver performance insights for reports.