Senior Paid Search Lead — Data-Driven Growth

Tombras; Portland (OR); Hybrid; USD 120,000 - 170,000; Full time

Benefits offered by this job

Family environment

Dog-friendly offices

Flexible PTO

Parental leave

Medical coverage

401(k)

Dental & Vision

Job summary

Tombras, a large national advertising agency with a digital mindset, seeks a Senior Paid Search Manager to lead paid search programs across key accounts. You will manage Google Ads, Microsoft Ads, and Search Ads 360, drive campaign planning, execution, and optimization, and mentor junior team members.

The role emphasizes autonomy, strategic thinking, and delivering measurable business results, with opportunities to influence client strategy and foster relationships across multiple brands and

Qualifications

• 3 years of paid search experience within an advertising agency or fast-paced performance marketing environment.
• Hands-on experience with Google Ads and Microsoft Ads; knowledge of Search Ads 360 preferred.
• Google Ads certification required; Microsoft Advertising certification preferred.
• Experience managing large-budget campaigns and multi-location clients.

Responsibilities

• Build, launch, and optimize paid search and YouTube campaigns across Google Ads, Microsoft Ads, and Search Ads 360.
• Develop tactical media plans, budget recommendations, and performance reporting.
• Own campaign setup, bid strategy, budget pacing, and quality control across brands.
• Apply best practices across keyword strategy, match types, audience targeting, remarketing, and automation.
• Analyze data to uncover insights and inform optimization plans.

Skills

Paid search

Google Ads

Microsoft Ads

Search Ads 360

Campaign optimization

Analytics

Client management

Tools

Excel/Sheets

PowerPoint

Job description

Tombras, a large national advertising agency with a digital mindset, seeks a Senior Paid Search Manager to lead paid search programs across key accounts. You will manage Google Ads, Microsoft Ads, and Search Ads 360, drive campaign planning, execution, and optimization, and mentor junior team members.

The role emphasizes autonomy, strategic thinking, and delivering measurable business results, with opportunities to influence client strategy and foster relationships across multiple brands and