Senior Paid Media Strategist - Corporate Brand

Exxon Mobil; Spring (TX); Sur place; USD 120 000 - 180 000; Plein temps

Avantages offerts par ce poste

Pension Plan

Savings Plan

Workplace Flexibility

Medical, dental, vision

Disability Plan

Résumé du poste

ExxonMobil’s Houston campus in Spring, TX seeks a Senior Paid Media Advisor to lead media strategy, planning and execution for Corporate Brand Marketing campaigns. You will shape public perception, manage reputational risk and drive awareness of energy-transition solutions across traditional and digital media platforms.

The role emphasizes data-driven decisions, collaboration across cross-functional teams, and strong KPI management to optimize media investments and outcomes.

Qualifications

• Bachelor’s or Master’s degree in Marketing, Business, Communications, Data Science, or a related field
• 10+ years of proven experience in paid media roles, preferably brand side or agency side
• Strong knowledge of digital marketing and overall digital media and measurement ecosystem
• Demonstrated experience in media strategy, media planning, media buying, the advertising industry, martech and adtech ecosystems
• Experience with data visualization tools, preference with Power BI
• Excellent communication and presentation skills
• Ability to work collaboratively in a team environment
• Strong problem-solving skills and attention to detail

Responsabilités

• Develop and implement integrated media plans that support ExxonMobil’s Corporate/Public & Government Affairs goals and corresponding marketing initiatives
• Partner with teams across P&G A’s Communications, Government Relations, Legal, Investor Relations and other lines of business marketing teams to align media strategies with business priorities and reputational goals
• Lead the planning and execution of media campaigns
• Design and optimize a balanced media mix across paid channels including digital, paid social, print, broadcast, and OOH to maximize reach and reputational impact
• Track media performance and predefined KPIs across the lifecycle of paid media campaigns
• Work closely with analytics teams to provide actionable insights to enhance media investment and message resonance
• Use dashboards and reporting frameworks to measure campaign effectiveness, brand health, and media ROI across paid channels
• Present findings and recommendations to senior management and stakeholders

Connaissances

Digital marketing

Media strategy

Media planning

Media buying

Data visualization

Power BI

Communication

Collaboration

Problem solving

Formation

Bachelor’s/Master’s in Marketing

Outils

Power BI

Description du poste

ExxonMobil’s Houston campus in Spring, TX seeks a Senior Paid Media Advisor to lead media strategy, planning and execution for Corporate Brand Marketing campaigns. You will shape public perception, manage reputational risk and drive awareness of energy-transition solutions across traditional and digital media platforms.

The role emphasizes data-driven decisions, collaboration across cross-functional teams, and strong KPI management to optimize media investments and outcomes.