Senior Paid Media & Acquisition Lead - Remote

Jobgether; Oregon; Hybrid; USD 90,000 - 102,000; Full time

Benefits offered by this job

Performance bonus up to 10%

Stock options after one year

Health benefits

Job summary

Jobgether seeks a senior paid media leader to own and optimize campaigns across Google Ads, Meta Ads, and Microsoft Ads. You will build scalable structures for ecommerce growth, manage budgets across locations, and drive data-driven decisions using GA4 and GTM.

The role emphasizes experimentation, cross-functional collaboration, and transitioning paid media from an agency to an in‑house function with remote work flexibility.

Qualifications

• 5+ years hands-on paid media experience with Google Ads & Meta Ads.
• Experience managing paid media for ecommerce, D2C or multi-location businesses.
• Strong understanding of ROAS, CAC, CPA, and attribution.

Responsibilities

• Own day-to-day strategy, execution, optimization, and performance of paid media campaigns across Google Ads, Meta Ads, and Microsoft Ads.
• Develop campaign structures to support ecommerce revenue growth and location-level demand generation.
• Manage budgets, targeting, bidding, audiences, creative, product feeds, and platform-level levers.
• Lead budget allocation, forecasting, pacing, and investment decisions across channels, campaigns, and locations.
• Identify opportunities to scale profitable growth balancing short-term efficiency with long-term CAC/LTV goals.
• Build and manage a creative testing roadmap with brand teams for concepts and iterations.
• Design and execute structured experiments across audiences, campaigns, landing pages, products, offers, and channels, and document results.
• Own performance reporting and analytics using GA4, GTM, and attribution tools.
• Monitor tracking and attribution discrepancies and resolve issues with internal teams.
• Partner with product/ecommerce/CRO/creative to improve landing pages and conversion experiences.
• Develop paid media strategies for corporate and franchise locations and market expansion.
• Serve as primary paid media contact for franchise owners, translating performance data into practical recommendations.
• Use AI tools to improve campaign development, reporting, QA, and workflows.
• Assist in transitioning paid media from external agency to in-house.

Skills

Paid media strategy

Google Ads

Meta Ads

Microsoft Ads

Analytics

GA4

GTM

Client communication

Budget management

Multi-location campaigns

Tools

Google Tag Manager

Google Analytics (GA4)

Google Ads

Meta Ads Manager

Microsoft Advertising

Job description

Jobgether seeks a senior paid media leader to own and optimize campaigns across Google Ads, Meta Ads, and Microsoft Ads. You will build scalable structures for ecommerce growth, manage budgets across locations, and drive data-driven decisions using GA4 and GTM.

The role emphasizes experimentation, cross-functional collaboration, and transitioning paid media from an agency to an in‑house function with remote work flexibility.