Senior Meta Paid Media Lead | Growth & Strategy

Clients Blackbox, Inc.; Allen (TX); Remote; USD 110,000 - 140,000; Full time

Benefits offered by this job

PTO

Work From Home

Flexible Schedule

Training & Development

Performance Bonus

Job summary

Clients Blackbox, Inc. is seeking a Senior Paid Media Strategist to own client performance across Meta advertising, strategy, messaging, and testing.

You will lead client conversations, manage campaigns, and drive funnel improvements for a portfolio of financial services accounts. You will write direct-response copy and VSL scripts, develop testing strategies, and collaborate with editors, while using AI tools to speed research without sacrificing quality.

Qualifications

• 5+ years of hands-on paid media experience, with substantial Meta advertising responsibility.
• Experience managing multiple client accounts and leading client-facing strategy conversations.
• Proven ability to manage campaigns toward defined performance targets while supporting client retention.

Responsibilities

• Own a portfolio of client accounts and serve as the primary strategic point of contact.
• Lead bi-weekly client calls covering performance, strategy, testing priorities, and next steps.
• Prepare and send bi-weekly performance reports at least 24 hours before scheduled calls.
• Translate performance data into clear recommendations and strategic decisions.
• Build strong client relationships that support retention, renewals, and referrals.
• Proactively identify and address account risks and opportunities.
• Write direct-response ad copy and video scripts for financial services audiences.
• Develop hooks, angles, offers, and messaging variations for testing.
• Use performance data to generate new creative and messaging hypotheses.
• Collaborate with video editors and provide clear creative direction.
• Use AI tools to accelerate research and copy development while maintaining quality and strategic judgment.

Skills

Paid media

Meta Ads

Client strategy

Copywriting

Analytics

Tools

Meta Ads Manager

Job description

Clients Blackbox, Inc. is seeking a Senior Paid Media Strategist to own client performance across Meta advertising, strategy, messaging, and testing.

You will lead client conversations, manage campaigns, and drive funnel improvements for a portfolio of financial services accounts. You will write direct-response copy and VSL scripts, develop testing strategies, and collaborate with editors, while using AI tools to speed research without sacrificing quality.