Senior Meta Media Buyer — Remote, Growth & Performance

Paleovalley & Wild Pastures; United States; Remote; USD 89,000 - 105,000; Full time

Benefits offered by this job

Medical, dental, and vision coverage

Paid time off

Paid sick time

Holidays & floating holidays

Parental leave

Disability & Life Insurance

401(k) with company match

Product stipend

Job summary

Paleovalley and Wild Pastures is seeking an experienced Meta Media Buyer to own all paid social growth on Facebook and Instagram for their subscription-based e-commerce brands. You will strategize, execute, optimize, and scale campaigns in a remote U.S.-based role, collaborating with creative teams to maximize ROAS and customer lifetime value.

Ideal candidates have 3+ years managing Meta ads for subscription brands, a strong analytics mindset, and a track record of profitable growth while

Qualifications

• 3+ years of hands-on Meta advertising for subscription-based brands.
• Proven ability to acquire customers profitably with CAC/LTV mastery.
• Track record of scaling profitable campaigns and managing budgets.

Responsibilities

• Own Meta growth across Facebook and Instagram from strategy to execution.
• Drive profitable subscription growth with clear objectives (ROAS, MER, nCAC, CPA, LTV).
• Design and execute testing roadmaps across creatives, offers, landing pages, and bidding.
• Own platform creative strategy and brief creative development to improve performance.
• Translate performance insights into actionable creative feedback and future campaigns.

Skills

Meta advertising

CAC/LTV

Campaign scaling

Analytics

End-to-end ownership

Performance marketing

Tools

GA4

Haus

Mixpanel

Ads Manager

Job description

Paleovalley and Wild Pastures is seeking an experienced Meta Media Buyer to own all paid social growth on Facebook and Instagram for their subscription-based e-commerce brands. You will strategize, execute, optimize, and scale campaigns in a remote U.S.-based role, collaborating with creative teams to maximize ROAS and customer lifetime value.

Ideal candidates have 3+ years managing Meta ads for subscription brands, a strong analytics mindset, and a track record of profitable growth while