Senior Media Strategist – Multi-Channel Campaigns

Knak Digital; Baltimore (MD); Hybrid; USD 90,000 - 130,000; Full time

Job summary

Knak Digital in Baltimore is hiring a Media Supervisor to own cross-platform media strategy for our client roster, from the initial recommendation decks through campaign execution and results reporting. This is an individual contributor role reporting to the Media Directors, with two or three junior team members looking to you for day-to-day direction.

Hybrid in office on Tuesdays and Thursdays. The ideal candidate brings 5–7 years of planning across digital and traditional channels, experience

Qualifications

• 5–7 years of multi-channel media planning and buying experience.
• Experience managing campaigns with annual budgets of $1M+.
• Working knowledge of Google Analytics or similar analytics platform.
• Strong Excel and PowerPoint skills, with client presentation ability.
• Familiarity with syndicated research tools (Resonate, MRI, Scarborough, SQAD, or Vivvix).
• Ability to manage multiple accounts and deadlines.
• Ability to work independently while coordinating with client services.

Responsibilities

• Build media strategies and campaign plans across digital and traditional channels, then execute them hands-on.
• Write decks, POVs, and competitive analyses for client presentations.
• Track campaign performance against KPIs and adjust in-flight.
• Manage vendor relationships and keep the team updated on media landscape shifts.
• Present strategy, performance, and market opportunities to clients.
• Partner with analytics to fold media reporting into dashboards.
• Direct the daily work of junior media staff and help develop their skills.

Skills

Cross-channel planning

Client presentations

Campaign optimization

Team guidance

Tools

Google Analytics

Excel

PowerPoint

Resonate

MRI

Scarborough

SQAD

Vivvix

Job description

Knak Digital in Baltimore is hiring a Media Supervisor to own cross-platform media strategy for our client roster, from the initial recommendation decks through campaign execution and results reporting. This is an individual contributor role reporting to the Media Directors, with two or three junior team members looking to you for day-to-day direction.

Hybrid in office on Tuesdays and Thursdays. The ideal candidate brings 5–7 years of planning across digital and traditional channels, experience