Senior Media Strategist (Fully Remote)

Location3; United States; Remote; USD 105,000 - 120,000; Full time

Benefits offered by this job

Health insurance

Dental insurance

Vision insurance

401(k) match

Wellbeing stipends

Paid time off

Remote work support

Job summary

Location3 is seeking a Senior Media Strategist to own the strategic direction of paid media programs for enterprise and multi-location clients in the United States.

You will lead media strategy development, TAM sizing, audience profiling, and channel selection, while also managing hands-on SEM execution across Google and Microsoft Ads. Strong data-driven recommendations are essential.

Qualifications

• 5-7+ years in media strategy with hands-on paid search management.
• Fluency in CPA/CPL, ROAS, impression share metrics and data-driven decisions.
• Strong ability to translate performance data into client-ready recommendations.

Responsibilities

• Lead media strategy development, TAM sizing and audience profiling.
• Build client playbooks and budget allocation across paid channels.
• Manage SEM execution across Google/Microsoft Ads with optimization focus.

Skills

Media strategy

Paid search management

Performance metrics

Data-driven decisions

Presentation skills

Tools

Google Ads

Microsoft Advertising

Programmatic platforms

Job description

• The Senior Media Strategist owns the strategic direction of paid media programs for Location3's enterprise and multi-location clients.
• This role sets the why behind every media plan, from sizing markets to mapping media consumption habits.
• It combines high-level strategy with hands-on SEM campaign management, keeping the strategist credible and close to performance.

What You'll Do:

• Lead media strategy development, including TAM sizing, audience cohort profiles, and channel selection.
• Build client playbooks, testing frameworks like TELO, and budget allocation recommendations across paid search, paid social, programmatic, display, and video.
• Manage hands-on-keyboard SEM execution across Google and Microsoft Ads, with a focus on account architecture, bidding, and optimization.

What You'll Bring:

• 5-7+ years of experience in media strategy and hands-on paid search management, ideally with enterprise or multi-location clients.
• Fluency in performance metrics like CPA/CPL, ROAS, and impression share, with a track record of driving strategic decisions from data.
• Strong presentation skills and the ability to translate complex performance data into client-ready recommendations.

Compensation and Benefits:

• $105,000 to $120,000 base salary depending on experience, plus commission on new business.
• Full-time exempt role eligible for annual company bonus based on company performance.
• Medical, dental, vision, 401(k) match, wellbeing stipends, paid time off, and support for remote working.

Location3

Location3 is an agency built for brands that grow through local operators, where marketing must work across hundreds of local markets at once. They have spent twenty-five years solving this problem and also build LOCALACT, the platform owners use to run their own local marketing.