Senior Marketing Specialist

PSI CRO; United States; On-site; USD 60,000 - 90,000; Full time

Job summary

PSI CRO is seeking a driven marketing professional on the East Coast to oversee internal and external campaigns, digital recruitment initiatives, and support the sales team. You will collaborate with a team of creatives, digital gurus, and strategists to plan, execute, and optimize multi-channel campaigns across LinkedIn, Instagram, Facebook, TikTok, and more.

Responsibilities include content creation, performance tracking, vendor management, budgeting, website updates, event planning support,

Qualifications

• East Coast location preferred.
• 3–5 years running B2B social media campaigns (LinkedIn).
• Experience with Instagram, Facebook, TikTok; WeChat a plus.
• Event planning experience is a plus.
• Strong writing and editing; outstanding verbal communication.
• Able to manage multiple projects with high attention to detail.
• Comfortable in a dynamic, fast-paced environment.
• Knowledge of Canva and Photoshop.

Responsibilities

• Plans and executes assigned marketing campaigns (email, social, paid ads, content, PR, internal communication).
• Creates content for assigned channels.
• Tracks performance metrics and produces reports for stakeholders.
• Analyzes performance of campaigns and optimizes tactics.
• Manages relations with marketing vendors and budgets.
• Performs website updates for PSI.

Skills

Social media campaigns

Content creation

Copywriting

Project management

Analytics

Graphic design

Tools

Canva

Photoshop

Job description

PSI is a leading Contract Research Organization with more than 25years on the market, offering a perfect balance between stability and innovation to both clients and employees. We focus on delivering quality and on-time services across a variety of therapeutic indications.

Job Description

The PSI Marketing team is looking for a driven, self-motivated individual with a love of organization and process. Working with our team of creatives, digital gurus, and strategists, this role will serve an essential part overseeing internal and external campaigns, digital recruitment initiatives, and supporting our efforts in sales.

Responsibilities Include:

• Plans and executes assigned marketing campaigns (email, social, paid ads, content, PR, internal communication)
• Creates content for assigned channels
• Tracks performance metrics and produces reports for stakeholders
• Analyzes performance of assigned campaigns and optimizes tactics
• Manages relations with marketing vendors
• Manages budgets and billing for assigned channels
• Performs updates of the PSI website
• Plans and supports PSI events, working with the global marketing events team
• Contributes to PSI marketing strategy
• Mentors junior members of the marketing team

Qualifications

• East Coast Location Preferred
• At least 3-5yearsrunning B2B social media campaigns (LinkedIn), experience with Instagram, Facebook, TikTok and/ weChat is a plus
• Event planning experience is a plus
• Strong writing and editing experience, outstanding verbal communication skills
• Capable of managing multiple projects at once with high attention to detail
• Comfortable in a dynamic, fast-paced environment
• Knowledge of graphic design software (i.e. Canva, Photoshop)

Additional Information

All your information will be kept confidential according to EEO guidelines.

For this position, PSI is not hiring individuals who require work visa for employment or continued employment now or anytime in the future.