Senior Marketing Science & Analytics Lead

CROSSMEDIA; Dallas (TX); Hybrid; USD 110,000 - 150,000; Full time

Benefits offered by this job

Hybrid work options

Healthcare coverage

401k with company match

Paid time off

Professional development

Job summary

Crossmedia seeks a Supervisor, Marketing Science & Analytics to join Redbox, Crossmedia’s data-driven team in a hybrid Dallas-based role. You will lead analytical workstreams across client engagements, new business opportunities, and internal initiatives, translating complex business questions into actionable insights.

The role blends hands-on statistical analysis with client leadership and team mentoring. Proficiency in Python and SQL, MMM expertise, and strong communication are essential for

Qualifications

• 3+ years of experience in marketing science, statistics, econometrics, data science, or a related field.
• Strong foundation in statistics and applied analytics to business problems.
• Proficiency in Python and SQL; experience with pandas, statsmodels, scikit-learn is a plus.
• Experience with MMM, experimentation, causal inference, or related methodologies.
• Ability to lead client relationships and manage analytic workstreams.
• Excellent communication skills for technical and non-technical audiences.

Responsibilities

• Lead marketing science and analytics workstreams across current clients, new business, and internal initiatives, managing projects from data and measurement through analysis, insights, and recommendations.
• Partner directly with clients and account teams to define measurement objectives, translate business questions into testable hypotheses, and develop rigorous analytical approaches.
• Apply statistical and data science methods including MMM, regression, causal inference, experimentation, geo-lift testing, Bayesian methods, segmentation, forecasting, and optimization.
• Build, interpret, and communicate statistical models and translate complex analyses into compelling, actionable stories for clients and internal stakeholders.
• Use Python and SQL to analyze data and build reproducible, well-documented analytical workflows; experience with cloud data warehouses such as Snowflake or BigQuery is preferred.
• Develop dashboards, visualizations, and other data products using tools such as Tableau, Python visualization libraries, or Datorama.
• Manage analytical delivery and execution with external measurement and data partners.
• Serve as a trusted statistical and marketing science expert in client meetings, explaining methodology, findings, limitations, and recommendations.
• Mentor Analysts and Data Scientists, guiding prioritization and coding practices.

Skills

Marketing analytics

Python

SQL

MMM

Statistical modeling

Leadership

Tools

Tableau

BigQuery

Snowflake

Job description

Crossmedia seeks a Supervisor, Marketing Science & Analytics to join Redbox, Crossmedia’s data-driven team in a hybrid Dallas-based role. You will lead analytical workstreams across client engagements, new business opportunities, and internal initiatives, translating complex business questions into actionable insights.

The role blends hands-on statistical analysis with client leadership and team mentoring. Proficiency in Python and SQL, MMM expertise, and strong communication are essential for