Senior Marketing Program Manager - AI-Driven, Hybrid

Sia Partners; New York (NY); On-site; USD 124,000 - 130,000; Full time

Benefits offered by this job

Medical, dental, and vision

Life insurance

EAP

401(k) match

HSA/FSA options

Paid parental leave

Generous PTO

Holidays

Job summary

Sia Partners is seeking a Senior Consultant, Marketing Program Management to join its Marketing Advisory practice in the United States. This full-time role blends strong program management, marketing expertise, strategic thinking, and an AI-forward mindset to help clients translate strategy into action.

You’ll lead cross-functional marketing workstreams, manage engagements from planning through execution, and build executive-ready deliverables while fostering client relationships across

Qualifications

• 4-8 years of experience across marketing program management, integrated marketing, marketing operations, marketing strategy, project management, or related areas
• Strong understanding of marketing fundamentals and how programs move from strategy through execution
• Experience managing cross-functional projects with multiple stakeholders and dependencies
• Strong project management, prioritization, problem-solving, and organizational skills
• Excellent communication and presentation skills with the ability to create clear, client-ready materials
• Ability to bring structure and direction to ambiguous situations while adapting as priorities evolve
• Comfort using data and insights to inform marketing decisions
• Genuine curiosity about AI and emerging technology, including how they are changing marketing
• Ability to balance strategic thinking with hands-on execution

Responsibilities

• Drive Marketing Programs
• Own marketing workstreams from planning through execution, launch, and measurement
• Translate client objectives into clear deliverables, timelines, owners, dependencies, and next steps
• Bring structure to ambiguous or evolving initiatives and keep programs moving forward
• Identify risks and roadblocks early and proactively drive solutions
• Use data, performance insights, and stakeholder feedback to inform recommendations and improve future programs
• Coordinate across marketing, creative, product, analytics, media, technology, localization, and other cross-functional teams
• Facilitate client meetings and working sessions, turning discussions into clear decisions and actions
• Develop polished presentations, recommendations, program updates, and other executive-ready deliverables
• Build strong client relationships and communicate effectively with stakeholders at multiple levels
• Identify opportunities to improve processes, workflows, and ways of working
• Bring an AI-Forward Mindset
• Identify practical opportunities to apply AI across marketing strategy, operations, content, insights, and execution
• Use AI tools to accelerate research, planning, analysis, content development, and program management
• Look beyond existing processes and consider how AI and automation can create smarter, more scalable ways of working
• Stay curious about emerging AI capabilities and translate them into practical marketing use cases for clients
• Experiment with new tools and approaches and help teams understand where AI can deliver meaningful value

Skills

Project management

Prioritization

Problem-solving

Organizational skills

Communication

Presentation skills

AI curiosity

Strategic thinking

Job description

Sia Partners is seeking a Senior Consultant, Marketing Program Management to join its Marketing Advisory practice in the United States. This full-time role blends strong program management, marketing expertise, strategic thinking, and an AI-forward mindset to help clients translate strategy into action.

You’ll lead cross-functional marketing workstreams, manage engagements from planning through execution, and build executive-ready deliverables while fostering client relationships across