Senior Marketing Manager, Alternatives Product Marketing

Fidelity Investments Inc.; Durham (NC); Sur place; USD 120 000 - 170 000; Plein temps

Résumé du poste

Fidelity Investments Inc. in Durham, NC is seeking a Senior Marketing Manager, Alternatives Product Marketing to lead marketing strategy for Fidelity’s alternative investment products.

You will develop narratives, position offerings, and drive content across institutional, intermediary, and retail channels. The role requires 5+ years in financial services product marketing, strong writing, and cross-functional collaboration.

Qualifications

• Bachelor’s degree in Finance, Economics, Business, Marketing, or a related field preferred.
• Minimum of 5 years of experience in financial services, with a strong preference for product marketing experience.
• Knowledge of investment products and financial markets; experience marketing alternative investments is highly desirable.
• Exceptional written communication skills with the ability to translate complex investment concepts into clear client-focused messaging.

Responsabilités

• Develop and implement comprehensive marketing plans that differentiate Fidelity's alternative investment products and specialty solutions in the marketplace.
• Create compelling product positioning, messaging, and narratives tailored to institutional, intermediary, and retail audiences.
• Produce high-quality marketing content across multiple formats, including presentations, brochures, website content, and video materials.
• Support the marketing and communications strategy for new product launches, ensuring alignment and coordination across business partners and stakeholders.
• Collaborate with investment professionals and marketing colleagues to develop investment insight and thought leadership content.
• Manage content and servicing requirements for third-party platforms, including data rooms and external distribution channels.
• Partner with event marketing teams to develop content and support the planning and execution of client and industry events.
• Ensure all marketing materials are accurate, compliant, consistent, and aligned with Fidelity's brand and business objectives.

Connaissances

Marketing strategy

Stakeholder management

Written communication

Project management

PowerPoint

Excel

Cross-functional collaboration

Formation

Bachelor’s degree in Finance/Economics/Business/Marketing

Outils

PowerPoint

Excel

Description du poste

Fidelity Investments Inc. in Durham, NC is seeking a Senior Marketing Manager, Alternatives Product Marketing to lead marketing strategy for Fidelity’s alternative investment products.

You will develop narratives, position offerings, and drive content across institutional, intermediary, and retail channels. The role requires 5+ years in financial services product marketing, strong writing, and cross-functional collaboration.