Senior Marketing Manager

Coinscapture; Northern (KY); Hybrid; USD 104,000 - 127,000; Full time

Job summary

TeamSnap is seeking a Senior Marketing Manager to lead integrated marketing programs for TeamSnap for Brands. You’ll translate business priorities into coordinated campaigns across field events, executive programs, email, and virtual panels, working with Sales, Account Management, Product Marketing, and PR to strengthen TeamSnap’s market position and pipeline.

You will own field programs from strategy to execution, partner on ABM with enterprise sales, and leverage AI to build repeatable

Qualifications

• You've run brand or field programs that drove pipeline and resonated in market, and you can show the numbers behind them.
• You have partnered closely with enterprise sales teams on ABM programs, target account strategies, or coordinated account outreach.
• You are comfortable with and excited about using AI to build repeatable systems, improve workflows, and create high-quality work more efficiently.
• You have managed live events and understand the details required to deliver a polished experience.
• You are comfortable working directly in CRM and marketing automation platforms, particularly Salesforce and HubSpot.
• You understand email campaign development, segmentation, nurture strategy, and performance measurement.
• You are highly organized, comfortable managing several programs at once, and able to move between strategy and execution.
• Bonus points if you have experience with sponsorships, industry media partnerships, or planning executive-level dinners or roundtables.

Responsibilities

• Develop market-facing narratives that resonate with priority audiences.
• Own field marketing programs from strategy through execution (events, dinners, roundtables, activations).
• Partner with Sales to define target accounts and develop ABM campaigns.
• Collaborate with PR to gain earned media and industry visibility.
• Create webinars and email programs to extend campaign reach.
• Select and manage agency and media partners for campaign execution.
• Use Salesforce and HubSpot to manage audiences, support lead flow, and report metrics.

Skills

ABM programs

Field marketing

Event management

Salesforce

HubSpot

CRM

Email campaigns

Segmentation

Analytics

AI in marketing

Tools

Salesforce

HubSpot

Job description

About Us

At TeamSnap, we believe when the world connects through sports; the world becomes better. TeamSnap is a sports and communication platform dedicated to taking the work out of play in youth sports. We also believe our jobs should excite us, our teammates should support us and our bosses should inspire us. We empower our people to bring big ideas and tiny egos, landing us on Outside Magazine’s list of “Best Places to Work" and Built In’s “100 Best Remote-First Places to Work.".

TeamSnap for Brands is our advertising and sponsorship business. We partner with national brands like Tide, Marriott, and Nestle to help them reach the millions of families, coaches, and fans across youth sports.

We are looking for a Senior Marketing Manager to lead integrated marketing programs for TeamSnap for Brands. You will turn business priorities into coordinated campaigns tailored to our highest-value audiences, using account-based strategies and channels like field events, executive programs, email, and virtual panels. Working closely with Sales, Account Management, Product Marketing, and PR, you will build programs that strengthen TeamSnap’s position in the market and directly contribute to pipeline.

What You'll Do:

• Develop the market-facing narratives that resonate with priority audiences and give TeamSnap a stronger voice in the industry.
• Own the field marketing program from strategy through execution, including industry events, executive dinners, roundtables, activations, and speaking opportunities.
• Partner closely with Sales to define target accounts and develop account-based marketing programs that drive engagement and create opportunities.
• Partner with our PR team to generate earned media and industry visibility around compelling campaign stories and unique perspectives.
• Develop webinars and email programs that extend the reach of our campaigns.
• Select and manage agency and media partners that support campaign execution.
• Work within Salesforce and HubSpot to manage audiences, support lead flow, and maintain accurate reporting in partnership with RevOps.

What Will Set You Up for Success:

• You've run brand or field programs that drove pipeline and resonated in market, and you can show the numbers behind them.
• You have partnered closely with enterprise sales teams on ABM programs, target account strategies, or coordinated account outreach.
• You are comfortable with and excited about using AI to build repeatable systems, improve workflows, and create high-quality work more efficiently.
• You have managed live events and understand the details required to deliver a polished experience.
• You are comfortable working directly in CRM and marketing automation platforms, particularly Salesforce and HubSpot.
• You understand email campaign development, segmentation, nurture strategy, and performance measurement.
• You are highly organized, comfortable managing several programs at once, and able to move between strategy and execution.
• Bonus points if you have experience with sponsorships, industry media partnerships, or planning executive-level dinners or roundtables.

Compensation

We’re committed to equitable compensation for all TeamSnappers. The minimum starting point for this role is $115,000, inclusive of base and bonus, with comp updated based on multiple factors. Our comp is highly competitive in our space and we adjust overall comp based on relevant experience, skills, certifications, and geographic location.

Location

TeamSnap is a fully remote company, so you need to be very comfortable working with people who aren’t in the same time zone as you. We are always expanding, but there is a small list of states we do not hire in, including Alabama, Alaska, Delaware, District of Columbia, Hawaii, Iowa, Louisiana, Mississippi, Nebraska, New Mexico, Rhode Island, South Dakota West Virginia and Utah and while we love all parts of the world, we can only hire permanent US residents at this time.

Opportunities to Grow

At TeamSnap, we work hard to provide a culture of trust, accountability, inclusivity, and boundless opportunities to grow, along with the chance to make a lasting impact and have some fun while doing it.

Total Rewards

• We’re proud to be remote-first. We've been remote since 2009, long before COVID made it cool
• Unlimited PTO and paid parental leave for ALL parents (not just primary or secondary)
• 100% premium coverage of medical/dental/vision for you and your family
• 401K to help you invest for the future
• $1,500 annual learning and development stipend
• Travel to fun locations for all-company meetings and team events
• Generous home office allowance to set you up for success
• TeamSnap SWAG to our stor...