Senior Marketing Manager

Zeromark; New York (NY); On-site; USD 90,000 - 130,000; Full time

Benefits offered by this job

Competitive salary and benefits package

Opportunity for professional growth

Impactful work in a growing defense tech startup

Job summary

A defense tech company in New York seeks a Senior Marketing Manager to lead marketing initiatives and drive brand growth. The ideal candidate will have 7+ years of experience in marketing within the Defense sector, alongside strong analytical and communication skills. This role focuses on developing impactful marketing strategies and fostering creativity to achieve business objectives within a dynamic environment.

Qualifications

• At least 7 years of experience in marketing leadership roles within the Defense industry.
• Demonstrated ability to develop and execute successful marketing strategies.
• Ability to thrive in a fast-paced, dynamic environment.

Responsibilities

• Implement marketing strategies covering all communication channels.
• Oversee branding and promotional campaigns.
• Allocate marketing budgets efficiently.

Skills

Marketing leadership

Communication skills

Analytical skills

Stakeholder management

Education

Bachelor’s degree in marketing or related field

Tools

Marketing automation platforms

CRM systems

Digital analytics tools

Job description

About Us

Zeromark builds AI-driven counter-drone systems that actually work in combat. No PowerPoints. No hype. Just field-proven technology that saves lives.

We've doubled year-over-year for two straight years, winning contracts that prove what we've always known: real innovation happens in the dirt, not in conference rooms. Our systems transform standard weapons into AI-powered platforms that detect, track, and neutralize drone threats—because a $200 drone shouldn't require a million-dollar countermeasure.

Here's what makes us different: ZeroMark operators don't build from behind screens. You'll validate tech from Blackhawk helicopters, train alongside Tier-1 units (who happen to be our coworkers), and test at legendary ranges from White Sands to the cliffs of Hawaii. When we say field-tested, we mean you'll shoot it, fly with it, and push it to failure. We don't tweet about changing the world—we're too busy actually doing it. Dark humor required, thick skin recommended.

If you want to make an actual impact—and have some unforgettable Tuesday afternoons along the way—let's talk. We're all about delivering practical, field-tested tech, not just theories.

About the Role

We are seeking a highly driven and strategic Senior Marketing Manager to lead our marketing initiatives and play a pivotal role in driving brand growth, client engagement, and revenue performance. In this role, you will oversee the planning, development, and execution of marketing campaigns that align with business objectives and strengthen our market position. You will collaborate closely with the team to deliver impactful strategies that resonate with target audiences and support business expansion. You will be responsible for setting clear goals, and fostering a culture of creativity, innovation, and data-driven decision-making. The ideal candidate is a hands-on leader, with a proven track record of building successful marketing programs, leveraging insights to optimize performance, and guiding teams to deliver exceptional results.

What you’ll do

• Marketing:

  • Implement strategic marketing strategies and materials that cover all appropriate media and communication channels.
  • Build and maintain strategic relationships with key stakeholders.
  • Always up-to-date on current industry trends, client demographics and expectations, and key stakeholders’ requirements.

• Project Management:

  • Increase productivity, maintain timelines, and engage in collaboration.
  • Oversee branding, advertisements, and promotional campaigns.

• Customer Service:

  • Ensure marketing materials are oriented towards specific clients, creating an engaging and educating experience.

• Budgeting:

  • Allocate appropriate marketing budget and other resources to ensure maximum cost-efficiency.

What you’ll need

• Bachelor’s degree in marketing, communications, or a related field.
• At least 7+ years of proven experience in marketing leadership roles within the Defense industry.
• Excellent communication and interpersonal skills, with the ability to build rapport and influence stakeholders.
• Demonstrated track record of developing and executing successful marketing strategies and campaigns.
• Strong analytical skills, with the ability to interpret data and generate insights to inform strategic decision-making.
• Experience with marketing automation platforms, CRM systems, and digital analytics tools.
• Ability to thrive in a fast-paced, dynamic environment and adapt to changing market conditions.
• Proactive attitude with a willingness to learn and take on new challenges.
• Ability to work independently and collaboratively as part of a team.

What Success Looks Like

• Learn & Assess

  • Understand our company’s differentiators, tone, and culture.
  • Conduct a brand and marketing audit (review messaging, channels, content, website, and analytics).

• Build & Execute

  • Optimize digital presence that reflects ZeroMark’s real-world impact — update web content, improve SEO, and ensure consistent messaging across channels.
  • Establish metrics dashboards for tracking campaign performance, brand engagement, and lead generation

• Optimize & Scale

  • Present data-driven insights and campaign performance to leadership with clear ROI metrics.
  • Define a long-term marketing growth plan, including team needs, resource allocation, and expansion into new markets or capabilities.

Benefits

• Opportunity to make a significant impact in a growing defense tech startup.
• Work with a talented and passionate team.
• Competitive salary and benefits package.
• Opportunity for professional growth and development.
• Opportunity to shape the brand narrative and influence growth strategies.