Senior Marketing Manager

Legora AB; New York (NY); On-site; USD 120,000 - 180,000; Full time

Benefits offered by this job

Union Square office

401(K) with match

Unlimited PTO

Medical, Dental & Vision

Life Insurance

Job summary

Legora in New York is seeking a Marketing Manager or Senior Marketing Manager to lead high-impact programs across the US, driving brand awareness, pipeline growth, and customer loyalty through account-based and cross-channel campaigns.

You’ll report to the Marketing Director, US and coordinate with global marketing teams. You’ll help achieve new business and renewals targets while collaborating with regional go-to-market squads.

Qualifications

• 4–6+ years in B2B marketing, preferably SaaS or tech or agency setting.
• Creative instincts with a bias for action and speed.
• Ability to wear multiple hats in a dynamic org.
• Hands-on support for events, sponsorships, or regional campaigns.
• Strong organizational skills and attention to detail, with multi-project management.
• Excellent written and verbal communication across functions.

Responsibilities

• Build and grow Legora’s brand presence in the US with consistent positioning.
• Develop regional marketing strategy, objectives, audiences, messaging, and channels.
• Lead integrated campaigns across digital, social, content, and in-person channels.
• Collaborate with US Growth to align with pipeline goals and account strategies.
• Amplify Legora’s thought leadership and customer stories across US channels.
• Source customer advocates for case studies, co-marketing, testimonials, and speaking.
• Track ROI and optimize programs based on performance insights.
• Generate concepts to elevate brand experience at touchpoints.

Skills

B2B marketing

SaaS experience

Campaign management

Cross-functional collaboration

Creative marketing

Event support

Content marketing

Sales alignment

Tools

Salesforce

Clay

HubSpot

Job description

About Us

Legora is redefining how legal work gets done. Not built for lawyers, built with them. We work alongside the world’s best legal teams, who expect excellence, precision, and speed, and we hold ourselves to the same bar.

Our AI-native workspace lets legal professionals move faster, think more clearly, and operate with sharper precision. By analysing thousands of documents in minutes and powering end-to-end workflows, we cut through complexity, teams can focus on what matters: judgment, strategy, and outcomes.

1,000+ customers across 50+ countries trust us, including Cleary Gottlieb, Goodwin, Linklaters, White & Case, Dentons, and Barclays. We’ve scaled to $100M+ in ARR, with teams across Europe, North America and APAC, and continue to expand through acquisitions including Qura, Walter AI and Graceview.

We partner with world-class performers: including Aaron Judge and the New York Yankees, Ludvig Åberg (and his caddie), and campaigns featuring Jude Law.

Joining Legora means three things.

• We lean in: ownership over titles, outcomes over intentions.

• We fight for excellence: high standards, direct, ego-free feedback.

• We grow together: as a team and with our customers.

Mission before ego. Everyone contributes. No one coasts.

If you’re driven by impact, pace, and raising the bar. This is the place.

The Role

We’re looking for a Marketing Manager or Senior Marketing Manager to join our NYC team and lead the execution of high-impact marketing programs across the US. This role will play a key part in driving brand awareness, pipeline growth, and customer loyalty through campaigns that leverage account-based marketing strategies, creative brand marketing, integrated cross-channel approaches, and content marketing.

You’ll report to the Marketing Director, US and collaborate closely with the global marketing team, including demand generation, product marketing, and brand. You’ll be embedded in the regional go-to-market and engagement teams to plan and execute programs that drive customer acquisition, engage target accounts, and nurture customer relationships. You will play a key role towards achieving new business pipeline, upsell pipeline and renewals targets across the US.

What You’ll Do

• Build and grow Legora’s brand presence in the US, ensuring Legora shows up wherever our customers are with consistent positioning and messaging across all regional marketing activities.

• Build, manage and execute a pipeline of customer stories which translate Legora’s impact into compelling proof points, driving advocacy and loyalty.

• Develop regional marketing strategy and campaign plans, defining objectives, target audiences, messaging themes, and channel mix to drive awareness, engagement, and pipeline contribution.

• Lead the conception and execution of integrated marketing campaigns, coordinating across an array of digital, social, content, and in-person channels to deliver cohesive go-to-market initiatives.

• Partner with the US Growth team to align marketing initiatives with pipeline goals, account strategies, and customer acquisition priorities.

• Develop content amplification strategies that extend the reach of Legora’s thought leadership, product stories, and customer narratives across relevant US channels.

• Source and activate customer advocates, identifying US customers for case studies, co-marketing opportunities, testimonials, and speaking engagements.

• Track performance of all regional marketing activities, analyzing results, reporting ROI, and using insights to refine and optimize future programs.

• Generate creative concepts that elevate brand experience, enhancing engagement, differentiation, and the overall impact of Legora’s presence at every touchpoint.

What You Bring

• 4-6+ years of experience in B2B marketing, preferably in SaaS or technology sectors, or in a creative marketing role in an agency environment.

• Strong creative instincts paired with a bias for action and ability to execute with speed and precision.

• Ability to wear multiple hats as needed in a dynamic, rapidly evolving organization.

• Hands-on experience supporting events, sponsorships, or regional campaigns.

• Strong organizational skills and attention to detail; able to manage multiple projects simultaneously.

• Excellent written and verbal communication skills.

• Comfortable collaborating across functions and regions in a fast-paced environment.

• Experience with GTM tools like Salesforce, Clay, and HubSpot a plus.

What’s In It For You

• Global collaboration: Partner with teams and clients domestic and internationally.

• Competitive package: Comprehensive salary, benefits, and tools for success.

• Meaningful work: Your efforts shape how thousands of lawyers use AI daily.

• In-person environment: Union Square office designed for ambitious builders.

• Benefits & Perks: We invest in our people with a comprehensive, thoughtfully designed benefits package:
  Medical, Dental & Vision

  • Multiple medical plan options through Aetna and Kaiser Permanente

  • HSA or Healthcare FSA (based on plan selection)

  • Dental plans via MetLife

  • Vision plans via Vision Care

  Family Support

  • Generous parental leave

  • Free access to Maven Clinic

  • Dependent Care FSA

  • Free One Medical membership for employees and dependents

  Additional Perks

  • Pre-tax commuter benefits

  • Life Insurance + STD/LTD

  • 401(K) with generous company match

  • Unlimited PTO

  • Robust voluntary benefits, including identity protection (via Aura), legal coverage via MetLife, pet savings programs, and more

Legora is an Equal Opportunity Employer

At Legora, we believe great teams are built on diversity of thought and experience. We’re proud to be an equal opportunity employer and committed to creating an inclusive, high-performance culture where everyone can do their best work. We welcome people of all backgrounds and don’t discriminate based on race, color, religion, national origin, gender, gender identity or expression, sexual orientation, age, disability, veteran status, or any other characteristic protected by law.