Senior Marketing Data Analyst

Jobright.ai; Irving (TX); On-site; USD 125,760 - 188,640; Full time

Benefits offered by this job

Medical insurance

Vision insurance

401(k)

Job summary

A leading AI-powered career platform is seeking a Senior Marketing Data Analyst to enhance data analysis efforts and support strategic decision-making. The position involves analyzing sales trends, developing dashboards, and driving actionable insights through collaboration with various teams. Ideal candidates will have substantial experience in data analysis, statistical methods, and proficiency in tools such as Power BI and Excel, with a compelling ability to present findings effectively.

Qualifications

• 8-10 years of experience relevant to data analysis and marketing.
• Proficiency in statistical methods and dashboard development.
• Ability to present insights and recommendations clearly.

Responsibilities

• Analyze POS and transaction log data to identify trends and patterns.
• Develop dashboards to monitor performance and drive insights.
• Collaborate with teams to execute data-driven strategies and quality improvements.

Skills

Data analysis

Statistical methods

Dashboard development

Data storytelling

Tools

Power BI

Excel

PowerPoint

Job description

Join to apply for the Senior Marketing Data Analyst role at Jobright.ai

1 day ago Be among the first 25 applicants

Join to apply for the Senior Marketing Data Analyst role at Jobright.ai

Jobright is an AI-powered career platform that helps job seekers discover the top opportunities in the US. We are NOT a staffing agency. Jobright does not hire directly for these positions. We connect you with verified openings from employers you can trust.

Job Summary:

LTIMindtree is a company that focuses on delivering impactful analytics projects, and they are seeking a Marketing Data Analyst with engineering capabilities. The role involves analyzing POS and transaction log data, developing dashboards, and collaborating with various teams to drive insights and improve data quality.

Responsibilities:

• Analyze POS and transaction log data to uncover sales trends and customer behavior patterns

• Apply statistical methods like causal inference anomaly detection and forecasting to drive insights

• Develop dashboards and KPI frameworks to monitor promotions pricing store product and category performance

• Translate complex analyses into clear actionable recommendations for business teams

• Identify and address data quality issues such as missing fields or inconsistent identifiers

• Partner with retail marketing finance and category teams to deliver impactful analytics projects

• Tackle ambiguous problems using hypothesisdriven analysis and iterative refinement

• Conduct deepdives into transaction data to diagnose performance issues and inefficiencies

• Collaborate with engineering teams to define and improve data feeds and models

• Validate incoming data to ensure it meets analytical and business requirements

• Convert business questions into structured analytical approaches with clear performance metrics

• Present insights in a compelling storydriven format to business audiences including executives

• Align retail analytics with broader strategic goals through data storytelling and frameworks

• Identify longterm trends and risks in customer and store performance to inform planning

• Map the full retail transaction lifecycle to pinpoint bottlenecks and opportunities

• Deliver structured recommendations using visual tools like Powerpoint Power BI or Excel

• Create a promotion performance framework Index Work In Progress

• Enablement of experimentation AB or multivariate testing in coordination with machine learning deployment

• Implementing data governance and data strategy in the promotions space

• Improving data quality in coordination with data engineering

• Enablement of scalable personalization in coordination with enterprise data group

• Create a framework for promotion performance that measures impact to business beyond basic redemption data

• Create clarity for and provide leadership in end to end data integrity data governance and data strategy as it relates to retail promotions landscape with personalization as the end goal for merchandising marketing

• Create clarity for and provide leadership in end to end data integrity data governance and data strategy as it relates to retail promotions landscape with personalization as the end goal for merchandising marketing

• Help lead the effort with the product team to unlock understanding and levers action steps for business users to drive improvements in performance metrics

• Questions we need to answer as an organization are promotions making any difference in sales or would customers baskets remain unchanged

Qualifications:

Required:

• 8 - 10 Years of experience

• Analyze POS and transaction log data to uncover sales trends and customer behavior patterns

• Apply statistical methods like causal inference anomaly detection and forecasting to drive insights

• Develop dashboards and KPI frameworks to monitor promotions pricing store product and category performance

• Translate complex analyses into clear actionable recommendations for business teams

• Identify and address data quality issues such as missing fields or inconsistent identifiers

• Partner with retail marketing finance and category teams to deliver impactful analytics projects

• Tackle ambiguous problems using hypothesis-driven analysis and iterative refinement

• Conduct deep dives into transaction data to diagnose performance issues and inefficiencies

• Collaborate with engineering teams to define and improve data feeds and models

• Validate incoming data to ensure it meets analytical and business requirements

• Convert business questions into structured analytical approaches with clear performance metrics

• Present insights in a compelling story-driven format to business audiences including executives

• Align retail analytics with broader strategic goals through data storytelling and frameworks

• Identify long-term trends and risks in customer and store performance to inform planning

• Map the full retail transaction lifecycle to pinpoint bottlenecks and opportunities

• Deliver structured recommendations using visual tools like PowerPoint, Power BI, or Excel

• Create a promotion performance framework Index Work In Progress

• Enablement of experimentation AB or multivariate testing in coordination with machine learning deployment

• Implementing data governance and data strategy in the promotions space

• Improving data quality in coordination with data engineering

• Enablement of scalable personalization in coordination with enterprise data group

• Create a framework for promotion performance that measures impact to business beyond basic redemption data

• Create clarity for and provide leadership in end to end data integrity, data governance and data strategy as it relates to retail promotions landscape with personalization as the end goal for merchandising marketing

• Understanding and perhaps practical experience in utilizing machine learning for any data set particularly as vast an ocean as retail sales and promotions

Company:

LTIMindtree is a worldwide technology consulting and digital solutions company that empowers businesses in a variety of sectors. Founded in 1996, the company is headquartered in Mumbai, Maharashtra, IND, with a team of 10001+ employees. The company is currently Late Stage. LTIMindtree has a track record of offering H1B sponsorships.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing

• Industries

  Software Development

Referrals increase your chances of interviewing at Jobright.ai by 2x

Inferred from the description for this job

Medical insurance

Vision insurance

401(k)

Get notified about new Marketing Data Analyst jobs in Irving, TX.

Irving, TX $125,760.00-$188,640.00 2 weeks ago

Business Analyst – Finance & Data Management (Hybrid)

Dallas-Fort Worth Metroplex $75,000.00-$90,000.00 17 hours ago

Dallas, TX $76,867.00-$96,084.00 2 months ago

Plano, TX $69,900.00-$117,000.00 5 days ago

Business Insight Analyst III (Hybrid, located in Dallas, TX)

Dallas-Fort Worth Metroplex $60,000.00-$70,000.00 17 hours ago

Plano, TX $54,000.00-$74,500.00 3 months ago

Dallas, TX $120,000.00-$135,000.00 1 day ago

Dallas, TX $77,000.00-$92,000.00 2 weeks ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.