Senior Marketing Content Writer — Build High-Impact Campaigns

SentiLink; Seattle (WA); On-site; USD 100,000 - 120,000; Full time

Benefits offered by this job

Employer paid health insurance

Equity

Flexible PTO

Home office stipend

Job summary

SentiLink is seeking a senior content marketer to own the go-to-market content engine for campaigns targeting fintech, risk and identity spaces. You will craft compelling copy, build end-to-end campaign kits, and collaborate with Product and Sales to drive pipeline from anchor assets.

You will lead a fast-paced, growth-focused content team, write for a technical audience, and balance human voice with AI tools. This remote US-based role offers equity and health benefits.

Qualifications

• 5+ years writing marketing content in growth-focused roles.
• Experience producing a full campaign kit from a single anchor asset.
• Strong ability to write for a technical B2B audience in regulated spaces (fintech, financial services, risk, payments, or security).
• Comfortable managing deadlines across concurrent campaigns in a fast-changing environment.
• Ability to balance human-voiced writing with AI as a support tool, not the primary source.
• Experience in fast-paced, high-growth startups with deep product knowledge and brand voice.
• Experience developing new messages for established markets.
• Authorized to work in the United States and reside there.
• Experience with marketing automation and tools (HubSpot, SEMRush, Canva, WordPress).
• Background in fraud, identity, credit risk, trust and safety or lending preferred.

Responsibilities

• Own end-to-end derivative content kit for each campaign, including landing pages, email and nurture sequences, ad copy, briefs, webinars, one-pagers, whitepapers, LinkedIn posts and more.
• Translate campaign messaging into audience-specific copy across verticals, buyer roles, and funnel stages.
• Support event content for industry conferences and user conferences, from pre-show outreach to post-event follow-up sequences.
• Own the social editorial calendar and publishing, including cadence and video strategies.
• Build and maintain the partner proof library: case studies, reference stories, quotes, and win narratives.
• Develop campaign video content for YouTube with a test-and-refine approach.
• Execute SEO/AEO work across demand-gen properties and support broader search programs.
• Measure impact against conversions, engaged accounts, raised hands, and sourced pipeline.

Skills

Marketing copywriting

Campaign kit creation

Technical B2B writing

AI awareness

Tools

HubSpot

SEMRush

Canva

WordPress

Job description

SentiLink is seeking a senior content marketer to own the go-to-market content engine for campaigns targeting fintech, risk and identity spaces. You will craft compelling copy, build end-to-end campaign kits, and collaborate with Product and Sales to drive pipeline from anchor assets.

You will lead a fast-paced, growth-focused content team, write for a technical audience, and balance human voice with AI tools. This remote US-based role offers equity and health benefits.