Senior Marketing Content Strategist - Remote Video Lead

Planned Parenthood North Central States; Saint Paul (MN); Remote; USD 55,000 - 70,000; Full time

Benefits offered by this job

Medical, Dental & Vision Insurance

Paid time off

403(b) retirement plan

Education reimbursement

Job summary

Planned Parenthood North Central States invites applications for the Senior Marketing Content Strategist role, remotely within the Twin Cities metro area. The position focuses on video content, influencer partnerships, and cross-state campaigns to increase patient volumes and brand presence.

You will oversee content strategy, manage budgets, and coordinate with vendors while maintaining our mission to advance sexual and reproductive healthcare for all. Competitive benefits are included.

Qualifications

• At least five years of experience in Marketing, Communications, or a closely related field.
• At least three years of professional experience with: Copywriting and producing content (print and digital); Creating and executing digital media strategies; Adhering to brand and campaign guidelines.
• Exceptional written and verbal communication skills with strong visual acuity.
• Experience filming and editing short-form videos (TikToks, Instagram reels, YouTube shorts, etc.).
• Willing to appear in video content, including promotional content with staff, volunteers, and influencers.
• Experience creating simple layouts using Canva and/or Adobe design products.
• Confidence making independent decisions, leading projects, and advising groups on best practices.

Responsibilities

• Create branded content - especially video and print materials - to drive patient volume at PPNCS health centers and through telehealth.
• Develop and lead digital content initiatives that build brand awareness and uplift PPNCS's expertise and expanded range of services.
• Cultivate relationships with influencers and other partners.
• Stay up to date with trends and best practices, while exercising independent creative and strategic judgment to ensure proper branding, accuracy, and compliance.
• Use basic design skills (e.g.: Canva or Adobe Design) to create layouts and adapt assets.
• Manage day-to-day relationships with vendors; oversee production of agency-created content and ensure brand voice and accuracy.

Skills

Marketing experience

Copywriting

Video content production

Branding

Communication skills

Tools

Canva

Adobe Creative Suite

Job description

Planned Parenthood North Central States invites applications for the Senior Marketing Content Strategist role, remotely within the Twin Cities metro area. The position focuses on video content, influencer partnerships, and cross-state campaigns to increase patient volumes and brand presence.

You will oversee content strategy, manage budgets, and coordinate with vendors while maintaining our mission to advance sexual and reproductive healthcare for all. Competitive benefits are included.