Remote Marketing Content Strategist — Video & Influencers

Planned Parenthood North Central States; Oregon; Hybrid; USD 55,000 - 70,000; Full time

Benefits offered by this job

Health benefits

Paid time off

Parental leave

Retirement plan (403b)

Job summary

Planned Parenthood North Central States is seeking a Senior Marketing Content Strategist for a remote role with travel within the Twin Cities metro area. You will drive brand awareness and patient volume through engaging video content, influencer partnerships, and strategic campaigns across five states.

The role includes content management, budgeting, and ensuring brand voice across all materials. You will lead copywriting for marketing materials and the ppncs.org website, oversee content

Qualifications

• Five years in Marketing/Communications or related field.
• Three years in copywriting and producing content (print and digital).
• Experience creating and executing digital media strategies.
• Adherence to brand and campaign guidelines.
• Exceptional written and verbal communication with strong visual acuity.
• Experience filming and editing short-form videos (TikTok, Reels, Shorts).
• Willing to appear in video content with staff, volunteers, influencers.

Responsibilities

• Create branded content—video and print—to drive patient volume at health centers and via telehealth.
• Lead digital content initiatives to build brand awareness and showcase services.
• Cultivate relationships with influencers and partners.
• Stay current with trends, exercise independent creative and strategic judgment for branding, accuracy, and compliance.
• Use Canva and/or Adobe for simple layouts; resize or customize assets as needed.
• Manage day-to-day vendor relationships and ensure timely content production and deployment.
• Serve as lead copywriter for marketing materials and the ppncs.org site; ensure accessible, up-to-date content.
• Write internal communications and manage the Marketing intranet site.
• Manage sponsorship requests and related advertising needs; maintain brand presence in communities.
• Monitor trends in marketing and AI capabilities and implications.

Skills

Copywriting

Video production

Digital media strategy

Brand guidelines

Communication

Leadership

Tools

Canva

Adobe Creative Suite

Job description

Planned Parenthood North Central States is seeking a Senior Marketing Content Strategist for a remote role with travel within the Twin Cities metro area. You will drive brand awareness and patient volume through engaging video content, influencer partnerships, and strategic campaigns across five states.

The role includes content management, budgeting, and ensuring brand voice across all materials. You will lead copywriting for marketing materials and the ppncs.org website, oversee content