Senior Marketing Analytics & AI Insights Lead

RepliGen Corporation

Washington

Hybrid

USD 95,000 - 110,000

Full time

14 days+

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Benefits offered by this job

Health benefits

Retirement plan

Flexible spending accounts

Job summary

Repligen Corporation is seeking a Data & Analytics Specialist to drive marketing analytics, reporting, and AI-powered insights. You will work across Salesforce, Pardot, and analytics tools to enable predictive decision making and scalable, AI-enabled campaigns.

The role is hybrid with three onsite days weekly in Waltham, MA. You will build dashboards, standardize reports, and translate data into actionable business recommendations for marketing and sales leadership, while ensuring data integrity

Qualifications

Bachelor’s degree or equivalent in a related field.
3–6 years of experience in marketing analytics or BI roles.
Strong experience with Power BI and/or other visualization tools.
Experience with Salesforce (SFDC) and Pardot or similar platforms.
Experience with data enrichment tools such as ZoomInfo.
Strong analytical and problem-solving skills with attention to detail.
Ability to translate data into clear insights and business recommendations.
Familiarity with GDPR/CCPA and data governance.

Responsibilities

Build and maintain dashboards and reporting frameworks (Power BI, Looker Studio, etc.).
Develop standardized reporting templates to track marketing performance and revenue impact.
Incorporate AI-driven insights and automated reporting into dashboards.
Present data clearly for stakeholders; support executive and operational reporting.
Support marketing and sales teams with reporting needs.