Senior Market Research and Analytics Lead — Oncology Insights

Merck; Rahway (NJ); Hybrid; USD 117,000 - 184,000; Full time

Benefits offered by this job

medical

dental

vision healthcare

other insurance benefits (for employee

retirement benefits, including 401(k)

paid holidays

vacation

compassionate and sick days

Job summary

Merck in Rahway, NJ seeks a Senior Specialist, Primary Market Research to partner with the business in delivering customer, market, and competitive insights across U.S. and Global markets.

This role designs, executes, and applies primary research and integrates secondary data sources to inform commercial decisions. You will work with a cross-functional team to frame questions, develop plans, and translate insights into actionable recommendations while leveraging innovative methodologies and

Qualifications

• Minimum of 3 years of relevant experience in market research, analytics, marketing, sales, finance, forecasting, business analytics, or related commercial functions.
• Strong analytical, problem-solving, and critical-thinking skills.
• Foundational knowledge of quantitative and qualitative market research methodologies and research design.
• Ability to translate business questions into research objectives and actionable insights.
• Ability to synthesize multiple sources of information into concise, business-focused recommendations.
• Working knowledge of the pharmaceutical and healthcare environment.
• Strong collaboration, communication, and stakeholder engagement skills.
• Ability to manage multiple projects and priorities in a dynamic environment.
• Demonstrated curiosity and commitment to continuous learning and capability development.
• Ability to work independently while contributing effectively within a team environment.

Responsibilities

• Framing business questions and identifying information needs that support commercial strategy and decision-making.
• Developing research and analysis plans aligned with business objectives.
• Drafting research briefs, requests for proposals, and hypotheses to be tested.
• Supporting the identification and selection of external research partners.
• Managing market research projects from design through execution and insight delivery.
• Applying appropriate qualitative and quantitative research methodologies and leveraging innovative research approaches when appropriate.
• Utilizing primary market research, syndicated data, secondary data, and analytics to develop integrated insights and recommendations.
• Exploring and applying AI-enabled market research tools, advanced analytics, and emerging technologies—including synthetic respondents, digital personas, or other approved methodologies—to enhance insight generation, improve efficiency, and support decision-making.
• Synthesizing data and research findings into clear, compelling, and actionable business recommendations.
• Communicating insights effectively and influencing stakeholders to drive business action.
• Ensuring adherence to all compliance, privacy, and ethical standards associated with market research activities.
• Managing project budgets and timelines and adjusting plans as business needs evolve.

Skills

Business Analysis

Marketing

Researching

Stakeholder Relationship Management

Supplier Management

User Research

Waterfall Model

Education

BA/BS in Business, Marketing, Healthcare or related field

MBA, MS, MPH or related advanced degree

Job description

Merck in Rahway, NJ seeks a Senior Specialist, Primary Market Research to partner with the business in delivering customer, market, and competitive insights across U.S. and Global markets.

This role designs, executes, and applies primary research and integrates secondary data sources to inform commercial decisions. You will work with a cross-functional team to frame questions, develop plans, and translate insights into actionable recommendations while leveraging innovative methodologies and