Senior Manager Product Strategy

InterEx Group; Chicago (IL); On-site; USD 125,000 - 160,000; Full time

Job summary

A family-owned business with significant global sales seeks a Senior Product Strategy Lead in Chicago to oversee projects related to Media Mix Modeling and analytics. The candidate should possess strong project management skills and an understanding of Sales & Marketing Analytics relevant to consumer packaged goods.

Qualifications

• Experience in running projects with MMM (Media mix Modeling) or econometric models preferred.
• Knowledge of Sales & Marketing Analytics for a CPG.
• Strong skills in relationship building and presentation.

Responsibilities

• Manage MMM project with a focus on analytics and stakeholder relationships.
• Present findings to senior leaders and craft compelling narratives.
• Utilize key data sources for consumer insights.

Skills

Stakeholder management

Project management

Analytical modeling

Job description

Program Lead - 12 month contract - Based in Chicago - family-owned business with more than $35 billion in global sales.

**US Citizens or Green Card Holders Only - Cannot provide sponsorship

Senior Product Strategy Lead for MMM (Media mix modelling) Project

1-2 stage interview process, start ASAP

Requirements:

• Experience in running projects with MMM (Media mix Modeling) / econometric models preferred or related analytical models using multivariate regression or machine learning algorithms
• Skilled at building and managing relationships, including stakeholder management, able to present to senior leadership crafting a compelling story and explaining capability across people, processes, systems and data
• Project management skills and ability to solve complex problems
• Knowledge of Sales & Marketing Analytics for a CPG, solid experience in working on shopper/brand/media marketing insights with internal teams and external agencies
• Knowledge of and experience using key internal and external consumer data sources, such as Consumer panel data, first party (e.g. e-mails, MAIDs), the second party (e.g. Retailer Media, JBP (Meta, Amazon), Retailer scan sale data, technology generated data) and 3rd party (e.g. Kantar, Dynata, Nielsen, IRI, Fetch)

If you meet / exceed the above requirements and would like to chat further, please apply here.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Contract

Job function

• Job function

  Project Management

• Industries

  Staffing and Recruiting, Technology, Information and Media, and Manufacturing

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