Senior Manager, Portfolio Marketing Strategy & Creative

Mondelez International; East Hanover (NJ); On-site; USD 140,000 - 193,000; Full time

Benefits offered by this job

Health insurance

Wellness programs

Life and disability insurance

Retirement savings plans

Paid leave programs

Job summary

Mondelēz International seeks a Sr. Manager, Portfolio Marketing Strategy & Creative to lead portfolio marketing vision across brands and channels.

You will bridge brand strategy, creative excellence, and partnerships, shaping how multiple brands perform in-store, online, and socially while collaborating with R&D, sales, and external agencies. The role emphasizes strategic thinking, executive communication, and leadership of a best-in-class creative toolkit, with accountability for large budgets

Qualifications

• 8–12 years of experience in brand marketing or portfolio marketing within CPG or related consumer-facing industry.
• Bachelor's degree required; MBA or advanced degree preferred.
• Proven track record leading agency relationships and managing large budgets.

Responsibilities

• Define and lead portfolio marketing strategy across brands, categories and channels.
• Elevate creative standards and build a scalable toolkit for brand assets and playbooks.
• Own partnerships strategy, negotiations, and budget management for contracted work.
• Influence senior leadership on priorities, budgets, and creative direction.

Skills

Brand marketing

Creative strategy

Portfolio marketing

Cross-functional leadership

Agency management

Budget management

Executive communication

Storytelling

Education

Bachelor's degree

MBA (preferred)

Job description

Job Description

Are You Ready to Make It Happen at Mondelēz International? Join our Mission to Lead the Future of Snacking. Make It With Pride. We are seeking a dynamic, creatively-driven Sr. Manager, Portfolio Marketing Strategy & Creative to lead the development and execution of our portfolio marketing vision across categories and brands. This is a high-impact individual contributor role that operates at the intersection of brand strategy, creative excellence, and partnership innovation. The ideal candidate is a seasoned brand marketer with a deep creative background who thrives in shaping how a portfolio of iconic brands shows up cohesively, boldly, and with purpose. in-store, online, digitally and socially for our passionate and wide-ranging customers and consumers. This role reports to the Sr. Director, Partnerships and partners/influences cross-functionally with categories, R&D, sales, and external agency teams.

Who You Are

You are a creative strategist at heart — someone who believes that great marketing starts with a great idea and that a portfolio of brands, when orchestrated with intention, is greater than the sum of its parts. You bring equal parts left-brain rigor and right-brain imagination. You've built things from scratch, led agencies to do their best work, and know how to sell a vision to a room full of executives. You're energized by the challenge of making multiple brands sing in harmony without losing what makes each one unique. You are ready to step into a Director-level environment and make an outsized impact for all stakeholders you manage daily.

What you will bring

Portfolio Marketing Strategy

Define and own the overarching portfolio marketing strategy that connects and elevates our family of brands across categories, channels, and consumer touchpoints. Develop strategic frameworks that articulate how brands within the portfolio complement, reinforce, and amplify one another in market. Identify white-space opportunities for cross-brand storytelling, co-marketing moments, and portfolio-level campaigns that drive enterprise value. Translate business objectives into clear, compelling creative briefs and marketing plans that ladder up to portfolio-level goals as well as strong data, engagement and commercial KPI’s. Serve as the strategic voice that ensures brand consistency while championing creative risk-taking across the portfolio, whilst leveraging some of the biggest partnerships in the industry.

Sales & Customer Alignment

key with Shopper Marketing, Category Development, and omni-channel as well as loyalty & CRM Integration

Creative Leadership & Excellence

Elevate the creative standard across all portfolio marketing initiatives — from concept through execution. Build and maintain a best-in-class creative toolkit including brand guidelines, asset libraries, templates, and playbooks that empower teams to produce exceptional work at scale. Lead concept creation and creative ideation for portfolio-level campaigns, bringing big ideas from napkin sketch to market. Own the agency ecosystem — from selection and onboarding to ongoing management and performance evaluation of creative, media, and production partners. Champion a culture of creative excellence, pushing teams and partners to deliver breakthrough work that moves consumers and drives brand love. Stay ahead of cultural trends, design movements, and emerging creative formats to keep our brands at the forefront of consumer attention.

Partnership Strategy & Execution

Own the partnerships strategy across the portfolio, identifying and cultivating relationships with strategic partners that amplify brand reach, relevance, and resonance. Lead large-scale contractor and partner negotiations, ensuring favorable terms while building long-term, mutually beneficial relationships. Evaluate partnership opportunities through both a creative and commercial lens — ensuring every collaboration enhances brand equity and delivers measurable ROI. Manage partnership budgets and oversee financial planning for all contracted work, ensuring fiscal responsibility without compromising creative ambition.

Leadership & Influence

Influence and align senior leadership on portfolio marketing priorities, investment decisions, and creative direction. Develop and manage annual and quarterly budget forecasts, partnering with Finance to ensure alignment with broader business planning. Operate as a near-Director-level leader — demonstrating executive presence, strategic judgment, and the ability to navigate ambiguity with confidence.

Qualifications

8–12 years of experience in brand marketing, creative strategy, or portfolio/integrated marketing within CPG or a related consumer-facing industry. Bachelor's degree required, MBA or advanced degree in Marketing, Communications, or related field preferred. Proven creative background — whether from agency-side, in-house brand, or a hybrid path — with a portfolio of work that demonstrates bold, consumer-centric thinking. Deep experience developing and executing portfolio or multi-brand marketing strategies. Track record of leading agency relationships, including selection, briefing, and performance management. Experience managing large budgets ($5M+) and negotiating complex contracts with agencies, media partners, and/or brand collaborators. Strong strategic thinking paired with hands‑on creative instincts — equally comfortable in a boardroom presentation and a brainstorm session. Exceptional communication and storytelling skills, both written and verbal. Experience in a matrixed CPG organization with multiple brands and categories. Background in creative direction, art direction, or copywriting earlier in career. Familiarity with shopper marketing, retail media, or omnichannel activation. Experience building creative toolkits, brand systems, or design-led frameworks from the ground up.

Salary and Benefits:

The base salary range for this position is $140,300 to $192,940; the exact salary depends on several factors such as experience, skills, education and location. In addition to base salary, this position is eligible for participation in a highly competitive bonus program with possibility for overachievement based on performance and company results.

• health insurance, wellness and family support programs, life and disability insurance, retirement savings plans, paid leave programs, education related programs, paid holidays and vacation time.

No Relocation support available

Business Unit Summary

The United States is the largest market in the Mondelēz International family with a significant employee and manufacturing footprint. Here, we produce our well-loved household favorites to provide our consumers with the right snack, at the right moment, made the right way. We have corporate offices, sales, manufacturing and distribution locations throughout the U.S. to ensure our iconic brands—including Oreo and Chips Ahoy! cookies, Ritz, Wheat Thins and Triscuit crackers, and Swedish Fish and Sour Patch Kids confectionery products —are close at hand for our consumers across the country. Mondelēz Global LLC is an Equal Opportunity Employer/Protected Veterans/Persons with Disabilities. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected Veteran status, sexual orientation, gender identity, gender expression, genetic information, or any other characteristic protected by law. Applicants who require accommodation to participate in the job application process may contact 847-943-5460 for assistance. For more information about your Federal rights, please see eeopost.pdf; EEO is the Law Poster Supplement; Pay Transparency Nondiscrimination Provision; Know Your Rights: Workplace Discrimination is Illegal

Job Type

Regular Brand & Portfolio Management Marketing

About Us

At Mondelēz International, our purpose is to empower people to snack right through offering the right snack, for the right moment, made the right way. That means delivering a broader range of delicious, high-quality snacks that nourish life's moments, made with sustainable ingredients and packaging that consumers can feel good about. We have a rich portfolio of strong brands – both global and local. Including many household names such as Oreo, belVita and LU biscuits; Cadbury Dairy Milk, Milka and Toblerone chocolate; Sour Patch Kids candy and Trident gum. We are proud to hold the number 1 position globally in biscuits, chocolate and candy as well as the No. 2 position in gum. Our 80,000 Makers and Bakers are located in our operations in more than 80 countries and are working to sell our products in over 150 countries around the world. They are energized for growth and critical to us living our purpose and values. We are a diverse community that can make things happen, and happen fast. Join us and Make It An Opportunity!