Senior Manager of Marketing Operations

Restaurant365; Austin (TX); On-site; USD 150,000 - 190,000; Full time

Benefits offered by this job

Flexible Time Off: Recharge when you\'

401k with employer math.

Stock options to purchase equity.

Health Savings and Flexible Spending

Employee discount programs

Fully Covered Health Insurance

Annual learning and development

LinkedIn Learning access

Employee recognition and TIP program

Fertility guidance and support

Disability insurance

Pet and life insurance

Wellness programs

Gym discounts

Job summary

Restaurant365 is seeking an AI-forward leader to head Marketing Operations. You will manage systems, data, and processes behind demand generation, owning lead flow from first touch to sales handoff, including HubSpot and Salesforce administration, scoring, routing, and reporting used by marketing leadership.

You will shape how the MOPs team uses AI, build agents and automated workflows, train the team, and collaborate with Sales, DEMAND Generation, Customer Support, and Finance to optimize

Qualifications

• 7+ years in Marketing Operations or Revenue Operations, with 2+ years in leadership.
• Experience building AI agents or LLM workflows in GTM settings.
• Hands-on HubSpot administration and Salesforce integration.
• Strong ability to translate data into actionable marketing insights.

Responsibilities

• Lead Marketing Operations team and set priorities for campaigns, data, and processes.
• Own HubSpot and Salesforce implementations, data migrations, and lead scoring.
• Own reporting, dashboards, funnel metrics, and attribution for pipeline influence.
• Drive AI adoption to improve workflow automation and data quality.
• Coordinate with Marketing, Sales, Customer Support, and Finance on SLAformance and governance.
• Oversee vendor evaluations and platform integrations within RevOps.
• Travel nationally, at least 15% of the time.

Skills

HubSpot admin

Salesforce admin

Marketing analytics

AI/LLM workflows

People leadership

Lead routing & scoring

Data governance

B2B revenue operations

Tools

HubSpot

Salesforce

LeanData

Allgood

ZoomInfo

6sense

Qualified

Active.ly

Job description

• We are looking for an AI-forward leader to lead Marketing Operations at Restaurant365. This person runs the systems, data, and processes behind our demand generation engine and owns lead flow from first touch to sales handoff. That includes HubSpot and Salesforce administration, scoring and routing, campaign tracking, and the reporting marketing leadership uses to make budget and program decisions
• You will set the direction for how the MOPs team uses AI, build the agents and automated workflows yourself, and train the team to build and run them. You will report to the VP of Revenue Operations, work daily with Demand Generation leadership, and coordinate with Sales, Sales Development, Customer Support, and Finance
• Manage and develop Marketing Operations team members, setting clear priorities, coaching performance, and ensuring timely delivery of operational initiatives
• Manage and optimize the marketing technology stack Hubspot, Salesforce, LeanData, Allgood, ZoomInfo, 6sense, Qualified, Active.ly), using automation and AI capabilities to improve workflows, segmentation, lead scoring, reporting, and data quality
• Partner with Marketing leadership to implement and maintain consistent definitions and reporting for lead scoring, campaign attribution, funnel efficiency, and conversion benchmarks
• Improve cross-functional processes and reporting standards across Marketing, Sales, and Customer Support to reduce friction and provide reliable, actionable insights
• Maintain marketing attribution and reporting frameworks, including multi-touch attribution, campaign ROI analysis, and dashboards that demonstrate marketing contribution to pipeline and revenue
• Lead marketing automation platform implementations and migrations, including HubSpot, overseeing data migration, CRM integrations, workflow configuration, lead scoring, campaign operations, testing, and user adoption
• Own HubSpot as the marketing automation platform and keep it in sync with Salesforce. This covers lead scoring, lifecycle stages, forms, nurture programs, and data quality
• Coordinate implementation and ongoing optimization of the Partner Relationship Manager in Salesforce, including process documentation, stakeholder training, and adoption tracking
• Partner with Marketing and Sales teams to improve lead management, routing, conversion, and SLAs through process enhancements and workflow automation
• Manage marketing technology vendors and support platform evaluations, integrations, and data governance; recommend improvements and investments to Revenue Operations leadership
• Partner with Revenue Operations and Finance to support revenue planning, forecasting, and reporting, ensuring marketing performance data is accurate and useful for decision-making
• Lead and develop the Marketing Operations team. Decide where AI replaces manual work in lead management, reporting, and campaign operations, and train the team to build, test, and maintain those workflows
• Own campaign tracking, including UTM standards, campaign hierarchy in Salesforce, lead source capture, and offline conversion events to paid platforms like Google and Meta
• Support XDR/SDR operations, including lead routing, SLAs, and outbound performance reporting
• Drives AI adoption to improve team quality, speed, and focus, and shares outcomes with partners and leadership, for example through AI-assisted enrichment, list building, automated campaign and funnel reporting using approved tools such as Glean and Claude
• Travel nationally, at least 15% of the time

Benefits

• Flexible Time Off: Recharge when you need, so you can stay energized and focused.
• 401k with employer math.
• Stock options to purchase equity.
• Health Savings and Flexible Spending Accounts.
• Employee discount programs to lifestyle vendors and servcies.
• Fully Covered Health Insurance: R365 provides comprehensive medical, dental, and vision coverage-100% paid for full-time employees.
• Annual learning and development reimbursement.
• Access to LinkedIn Learning.
• Employee recognition and TIP program.
• Fertility guidance and support.
• Online legal solutions.
• Paid parental leave.
• Disability insurance.
• Pet and life insurance.
• Wellness programs.
• Health concierge and support.
• Meditation and mindfulness courses.
• Gym discounts and virtual fitness classes.

Hands-on marketing analytics experience, including translating complex data into actionable reporting and recommendationsExperience coaching team members and coordinating cross-functional work in a B2B environmentEffective communication, stakeholder managementHands-on experience with LLM tools and APIs, connectors such as MCP, and automation platforms such as Zapier or n8nExperience migrating from another marketing automation platform to HubSpotExperience coordinating vendor relationships, platform evaluations, and system integrations7+ years of experience in Marketing Operations, Revenue Operations, or related fields, including 2+ years of people management or team leadership experienceHas built and shipped AI agents or LLM workflows in a go-to-market setting. Be ready to walk us through one: what it replaced and how you measured itExperience with Clay or similar AI-powered GTM data enrichment and workflow automation platforms, including evaluating use cases, supporting implementation, and driving adoptionAbility to implement scalable processes and measure their operational and business impactExperience with partner or channel programs and a Partner Relationship Manager in SalesforceHands-on HubSpot administrationStrong working knowledge of Salesforce, marketing attribution tools (such as Marketo Measure), and data orchestration platformsExperience supporting XDR/SDR operations, including lead routing, SLAs, and outbound performance reportingStrong analytical skills, including building dashboards, reports, and performance modelsSolid understanding of lead management, funnel performance, and B2B revenue cycles