Senior Manager, Marketing Research & Analytics - Rheumatology

AbbVie; EE. UU.; A distancia; USD 120.000 - 180.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Paid time off

Medical/dental/vision insurance

401(k) retirement plan

Long-term incentive programs

Descripción de la vacante

AbbVie is seeking a Senior Manager of Marketing Research & Analytics in the United States to design, manage, and analyze marketing research initiatives across portfolios. The role requires leading cross-functional projects and influencing strategic decisions with quantitative and qualitative insights.

You will synthesize learnings from multiple data sources, manage budgets, and collaborate with Brand partners and external agencies to inform AbbVie care models.

Formación

• BA or BS degree required; advanced degree preferred.
• 7+ years marketing research/analytics experience.
• Experience with pharmaceutical data (physician-level prescribing, payer data, etc.) preferred.

Responsabilidades

• Act as intelligence partner across AbbVie's verticals focused on strategic insights.
• Lead custom research projects delivering compelling learnings.
• Synthesize learnings across research, analytics, and market intelligence.
• Maintain knowledge of market trends and industry developments.
• Design and execute measurement plans for patient support programs.
• Coordinate quarterly program performance assessments.
• Collaborate cross-functionally to leverage Brand and Market Access insights.
• Build relationships and present learnings across organization.
• Manage onshore and offshore research/analytics suppliers.
• Ensure research activities meet financial and ethical guidelines.

Conocimientos

Analytical reasoning

Leadership

Cross-functional collaboration

Project management

Communication

Pharmaceutical data experience

Ability to interact with all levels

Educación

Bachelor's degree

Advanced degree preferred

Descripción del empleo

Company Description

About AbbVie

AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas including immunology, oncology and neuroscience - and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com . Follow @abbvie on LinkedIn, Facebook , Instagram , X and YouTube.

Job Description

Purpose

The Senior Manager of Marketing Research & Analytics will design, implement, manage, analyze, and effectively communicate marketing research and analytics initiatives across the portfolio. The individual will derive high-impact learnings from qualitative and quantitative primary and secondary re-search, behavioral analytics, market intelligence, and internal stakeholder initiatives, and partner across verticals as well as with Brand partners and external agencies to inform strategic and tactical decision-making. The ability to influence decisions based upon careful and strategic thinking and understanding of the business is critical to success.

Responsibilities

• Act as intelligence partner across AbbVie'sverticals (e.g. Marketing, Patient Services Strategy, etc.) focused on providing strategic insights, forming a trusted relationship, and staying abreast of commercial issues and burgeoning trends within the patient support space.
• Be conversant with custom research methods, adept at supplier and stakeholder management, and able to independently lead custom research projects that deliver compelling and actionable learnings.
• Perform thought-provoking and sophisticated syntheses of learning across research, analytics, and market intelligence sources to develop actionable insights and recommendations that shape strategies and tactics.
• Maintain organizational knowledge of the market, competitive trends, and industry developments and effectively communicate this knowledge to internal stakeholders.
• Design and execute against measurement plans, inclusive of selected operational and performance indicators, to ensure the organization’s understanding of execution of, engagement with, and impact of patient support programs and tactics.
• Coordinate and manage quarterly program performance assessments (i.e. quarterly business reviews) on selected patient support programs.
• Help manage data strategy efforts to ensure accurate and reliable data assets are incorporated within agile analytics capability to enable seamless, codeless, visualization-enabled analytics.
• Collaborate cross-functionally to ensure Brand and Market Access intelligence is leveraged appropriately to inform development of AbbVie care models.
• Build solid relationships as a team player, while maintaining objectivity and lack of bias to represent the voice of the customer.
• Demonstrate thoughtful confidence in presentation of learnings across all levels of the organization.
• Appropriately manage and collaborate with both onshore and offshore research and analytics suppliers.
• Monitor and manage research and analytics programs within budget and identify opportunities for cost savings where appropriate.
• Ensure all research and analytics activities are conducted in accordance with financial and ethical compliance guidelines.

Qualifications

• BA or BS degree required. Advanced degree (MA, MS, MBA, PhD) preferred.
• 7+ years relevant marketing research and/or analytics experience required.
• Experience in pharmaceutical industry and pharmaceutical data (physician-level prescribing, institutional sales data, payer-prescriber-level data, formulary data, patient-level data, etc.) preferred.
• Analytical reasoning abilities, intellectual curiosity, strong business acumen, superior organizational skills, meticulous attention to detail, and creativity in problem-solving.
• Ability to interact effectively with/present to (verbally and in writing) all levels of the organization.
• Proven experience as an integral member of a high-performing work team.
• Experience with and strong aptitude navigating a heavily matrixed and fast-paced environ-ment.
• Strong leadership skills and the ability to collaborate effectively cross-functionally within the organization and with external agencies.
• Demonstrated project management skills.

Additional Information

Applicable only to applicants applying to a position in any location with pay disclosure requirements under state orlocal law:

• The compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at the time of this posting based on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic location, and we may ultimately pay more or less than the posted range. This range may be modified in the future.
• We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick), medical/dental/vision insurance and 401(k) to eligible employees.
• This job is eligible to participate in our long-term incentive programs.

Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, incentive, benefits, or any other form of compensation and benefits that are allocable to a particular employer remains in the Company's sole and absolute discretion unless and until paid and may be modified at the Company’s sole and absolute discretion, consistent with applicable law.

AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled.

US & Puerto Rico only - to learn more, visit https://www.abbvie.com/join-us/equal-employment-opportunity-employer.html

US & Puerto Rico applicants seeking a reasonable accommodation, click here to learn more:

https://www.abbvie.com/join-us/reasonable-accommodations.html