Senior Manager, Marketing and Business Development

Mitchell Silberberg & Knupp LLP; Los Angeles (CA); Hybrid; USD 135,000 - 160,000; Full time

Benefits offered by this job

Competitive compensation

401K

Medical, vision and dental coverage

Life insurance

FSAs and HSAs

Job summary

Mitchell Silberberg & Knupp LLP is seeking a Senior Manager of Marketing and Business Development in Los Angeles, hybrid role with in-office requirements. You will lead the marketing team and partner with attorneys to translate strategy into programs, priorities, and measurable results.

You will guide day-to-day operations, manage budgets, and drive BD initiatives across practice groups, with travel to firm offices as needed.

Qualifications

• Bachelor's degree or higher in a relevant field.
• 10+ years of marketing and business development experience in a law firm environment.
• 3+ years in a people management or team leadership role.
• Demonstrated ability to lead, motivate, and develop a team.
• Strategic, high-energy thinker with a proven ability to execute and achieve results.
• Professionalism, resilience, and adaptability; ability to stay calm under pressure.
• Ability to manage multiple priorities and tasks with changing deadlines.
• Excellent project management skills with ability to influence without direct authority.
• Collaborative working style with senior attorneys and Firm leadership.
• Experience with research platforms, AI platforms, email marketing systems, and website software.
• Some travel to firm offices and events is required.

Responsibilities

• Lead and manage day-to-day activities of the marketing team with workflow, prioritization, resourcing, and deadlines.
• Coach, mentor, and develop team members including goal-setting and feedback.
• Establish and refine team processes, tools, and best practices for efficiency and quality.
• Serve as primary contact for attorneys and practice group leaders on marketing needs.
• Partner with VP of Growth and Strategy to translate goals into deliverables.
• Manage marketing budget, vendors, and outside consultants.
• Oversee development and execution of BD plans aligned with branding.
• Facilitate practice group meetings, BD planning sessions, and cross-selling efforts.
• Develop regular reporting on team activity and results for leadership.
• Lead RFPs, pitches, and presentations with quality and timely delivery.
• Oversee directories and awards submissions and PR partnerships.
• Oversee events, sponsorships, and thought leadership activities.
• Ensure coordination with internal/external resources for BD plans.

Skills

Team leadership

Project management

Strategic thinking

Cross-functional collaboration

Communication

Resilience

Education

Bachelor's degree or higher

Tools

Research platforms

AI platforms

Email marketing systems

Website software

Job description

Senior Manager, Marketing and Business Development

Under the supervision of the VP of Growth and Strategy, the Senior Manager of Marketing and Business Development will lead the day-to-day operations of the Firm's marketing team. This role oversees the planning and execution of marketing, communications, and business development initiatives, and ensures the team's work is aligned with the Firm's brand and growth strategy. The Senior Manager serves as a hands-on leader and a key partner to attorneys across the Firm's practice groups, translating strategy into well-run programs, clear priorities, and measurable results. The ideal candidate is both a strong people leader and a skilled practitioner who can guide the team while staying close to the work.

This is a hybrid role with in-office requirements. The position can be based out of our Los Angeles, New York, or Washington, D.C. office.

The expected annualized base salary range for this position is $135,000-$160,000. Actual pay will be adjusted based on experience and other job-related factors permitted by law.

Varying Job Responsibilities and Tasks

Team Leadership and Operations

• Lead and manage the day-to-day activities of the marketing team, including workflow, prioritization, resourcing, and deadlines
• Coach, mentor, and develop team members, including setting goals, providing regular feedback, and supporting professional growth
• Establish and refine team processes, tools, and best practices to improve efficiency, consistency, and quality of work
• Serve as the primary point of contact for attorneys and practice group leaders on marketing and business development needs, and ensure requests are routed, prioritized, and completed effectively
• Partner with the VP of Growth and Strategy to translate Firm goals into team priorities, work plans, and clear deliverables
• Manage the marketing budget, vendor relationships, and outside consultants

Business Development Strategy and Execution

• Oversee the development and implementation of individual attorney and practice group business development plans that are consistent with the Firm's marketing and branding initiatives
• Facilitate practice group meetings, retreats, and BD planning sessions to encourage a shared culture of business development
• Oversee market and business intelligence research on existing and prospective clients and competitors to inform targeted business development efforts
• Develop regular reporting on team activity, priorities, and results for the VP of Growth and Strategy and Firm leadership
• Identify connections across practice groups and offices to drive cross-selling with existing clients
• Proactively generate new ideas to promote lead generation and strengthen collaboration across the Firm

Proposals, Pitches, and Recognition

• Oversee the team's management of RFPs, pitches, and presentations, ensuring quality, consistency, and timely delivery
• Oversee directory and award submissions (Chambers, Legal 500, etc.) and local award nominations, working closely with the department and outside PR firm to track deadlines and related public relations efforts

Events, Sponsorships, and Thought Leadership

• Oversee attorney participation in events, conferences, seminars, sponsorships, speaking engagements, and client-facing continuing legal education (CLE) opportunities
• Build and maintain relationships with industry and legal trade associations to drive local community engagement
• Ensure effective coordination with internal and external resources on administrative and logistical needs that support individual and group business development plans

Qualifications and Experience

• Bachelor's degree or higher
• 10+ years of marketing and business development experience in a law firm environment required, including 3+ years in a people management or team leadership role
• Demonstrated ability to lead, motivate, and develop a team
• Strategic, high-energy thinker with a proven ability to execute and achieve results
• Professionalism, resilience, and adaptability; ability to stay calm under pressure
• Ability to manage multiple priorities and tasks with frequently changing and competing deadlines
• Excellent project management skills with demonstrated ability to manage and influence without direct authority
• Collaborative working style with the ability to engage a wide range of professionals, including senior attorneys and Firm leadership
• Experience with research platforms, AI platforms, email marketing systems, and website software
• Some travel to firm offices and events is required

The Firm offers competitive compensation; 401K; medical, vision and dental coverage; life insurance; flexible spending accounts (FSAs); Health Savings Accounts (HSAs); and more.