Senior Manager, Marketing

Optura; Nashville (TN); Hybrid; USD 110,000 - 160,000; Full time

Benefits offered by this job

Health insurance

Paid time off

Career development

Remote-friendly culture

Job summary

Optura is hiring a Senior Marketing Manager in Nashville with hybrid/remote options. You will lead cross-functional marketing programs, coordinating campaigns across digital channels, events, and partnerships to drive demand and pipeline.

You’ll own asset development, marketing automation, and performance reporting in a fast-growing healthcare AI company. The role partners with Product, Sales, Customer Success, and Partnerships to enable sales and accelerate growth, while maintaining a hands-on,

Qualifications

• 5+ years of experience in B2B marketing, demand generation, field marketing, product marketing, or integrated marketing.
• Experience executing marketing campaigns and managing projects in a SaaS, healthcare technology, or enterprise software environment.
• Experience using CRM and marketing automation platforms such as HubSpot, Salesforce, Marketo, or similar.

Responsibilities

• Coordinate and execute integrated marketing campaigns across digital, email, content, events, partner, and social channels.
• Partner with the Head of Marketing & Communications and Creative Director to develop and launch marketing assets that support demand generation, product launches, customer engagement, and sales enablement.
• Plan and execute Optura's conference, webinar, customer, and partner event programs from planning through post-event follow-up.
• Support website updates, campaign landing pages, marketing automation, CRM workflows, and day-to-day marketing operations.
• Collaborate with Sales, Product, Customer Success, and Partnerships to drive pipeline growth, customer adoption, and partner engagement.
• Measure campaign performance and prepare reporting on marketing effectiveness, lead generation, and pipeline contribution.
• Coordinate external agencies, vendors, and timelines to ensure high-quality execution and on-time delivery.

Skills

B2B marketing

Demand generation

Field marketing

Product marketing

Integrated marketing

Tools

HubSpot

Salesforce

Marketo

Job description

Senior Manager, Marketing

Optura is healthcare's AI orchestration platform. We help healthcare organizations transform disconnected AI pilots into a unified, enterprise-scale program that delivers measurable value. Our platform enables teams to design, execute, and monitor intelligent agents that drive automation, insights, and action-while providing the control and observability needed to scale safely. Built for real-world complexity, Optura supports multiple model providers, integrates seamlessly with existing infrastructure, and offers both SaaS and self-hosted options. Our mission: revolutionize how healthcare deploys and operationalizes AI in production.

About the team and the role

We're looking for a Senior Marketing Manager to help execute and scale Optura's go-to-market programs as we continue to grow. Reporting to the Head of Marketing & Communications, you'll work cross-functionally with Product, Sales, Customer Success, and Partnerships to bring campaigns to life, support product launches, coordinate events, manage agency partners, and help ensure our marketing programs deliver measurable business impact.

This role is ideal for a highly organized, hands-on marketer who enjoys owning projects from concept through execution, thrives in a collaborative startup environment, and is excited to help build scalable marketing programs alongside a growing team.

Location:

• Nashville metro area (hybrid) or open to remote for the right candidate

What you'll do:

• Coordinate and execute integrated marketing campaigns across digital, email, content, events, partner, and social channels


• Partner with the Head of Marketing & Communications and Creative Director to develop and launch marketing assets that support demand generation, product launches, customer engagement, and sales enablement


• Plan and execute Optura's conference, webinar, customer, and partner event programs from planning through post-event follow-up


• Support website updates, campaign landing pages, marketing automation, CRM workflows, and day-to-day marketing operations


• Collaborate with Sales, Product, Customer Success, and Partnerships to execute programs that drive pipeline growth, customer adoption, and partner engagement


• Measure campaign performance and prepare reporting on marketing effectiveness, lead generation, and pipeline contribution to help inform future initiatives


• Coordinate external agencies, vendors, and project timelines to ensure high-quality execution, on-time delivery, and alignment with business priorities

What we're looking for:

• 5+ years of experience in B2B marketing, demand generation, field marketing, product marketing, or integrated marketing


• Experience executing marketing campaigns and managing projects in a SaaS, healthcare technology, or enterprise software environment


• Experience using CRM and marketing automation platforms such as HubSpot, Salesforce, Marketo, or similar


• Experience supporting marketing analytics, campaign reporting, and lead management processes

What we would like to see:

• Experience marketing AI, healthcare technology, enterprise software, or other complex B2B technology solutions


• Experience supporting enterprise sales organizations with sales enablement materials and account-based marketing initiatives


• Strong project management skills with the ability to coordinate multiple initiatives and stakeholders simultaneously


• Experience planning and executing conferences, webinars, customer events, and partner marketing programs


• A collaborative, proactive mindset with the ability to thrive in a fast-paced, high-growth environment

Benefits at Optura:

We offer a competitive compensation and benefits package designed to support both your personal well-being and professional growth, including:

• Comprehensive health, dental, and vision insurance


• Generous paid time off and company holidays


• Opportunities for professional growth, learning, and career development


• Remote-first culture with flexibility and autonomy


• The opportunity to make a meaningful impact at a rapidly growing AI company transforming healthcare

Equal Employment Opportunity:

At Optura.AI, we're not just building a product; we are intentionally building the team, culture, and equity we want to see in the tech world. That starts with recognizing that innovation thrives when diverse perspectives come together. Optura is an Equal Employment Opportunity Employer, period. We actively welcome and celebrate every candidate regardless of their race, color, religion, age, marital status, sex (including pregnancy, childbirth, or related medical condition), sexual orientation, gender identity or gender expression, national origin, veteran or military status, disability (physical or mental), genetic information, or any other protected characteristic. Discrimination has no place here, and we operate in full compliance with all applicable fair chance laws.

More than compliance, we are deeply committed to diversity and inclusion because it's a non-negotiable part of our foundation. We believe a truly diverse and inclusive workplace is the engine for long‑term professional growth and competitive business success, directly fueling our mission to innovate. As part of the Optura team, your voice will be heard, your contributions will directly matter to our trajectory, and your unique background and experiences won't just be celebrated—they will be a vital part of our success. Let's build something exceptional, together.

AI Usage:
The recruitment process at Optura.ai may use AI‑assisted tools to support administrative and operational tasks. AI is not used to make candidate screening or hiring decisions. All hiring decisions are made by qualified members of our team to ensure fairness, transparency, and human oversight throughout the recruitment process.

Background Check:
Candidates who receive and accept an offer of employment may be required to successfully complete a background check, where permitted by applicable law and based on the requirements of the role. The scope of any background screening will be communicated during the hiring process and conducted through an authorized screening provider.

Security and Fraud:
Optura.ai takes the security of candidates seriously. All legitimate communications from our recruitment team will come from official Optura.ai email addresses, and our open positions will only be posted on our official careers page and trusted job boards. We will never ask candidates to make payments or provide banking or other financial information during the recruitment process. If you receive an unsolicited job offer or suspicious communication claiming to be from Optura.ai, please exercise caution and verify its authenticity before responding.

Note To Recruiters

We value building direct relationships with our candidates and prefer to manage our hiring process internally. While we occasionally partner with select recruitment agencies for specialized roles, we do not accept unsolicited resumes from recruiters or agencies without a written agreement executed by the authorized signatory for Optura AI ("Agreement"). Any resumes submitted to Optura in the absence of an Agreement executed by Optura AI authorized signatory, will be considered the property of Optura AI, and Optura AI will not be obligated to pay any associated recruitment fees.