Senior Manager, GTM Growth Strategy

100 Salesforce, Inc.; San Francisco (CA); On-site; USD 150,000 - 227,000; Full time

Benefits offered by this job

Medical

Dental

Vision

Parental leave

401(k)

Job summary

Salesforce is seeking a Senior Manager to join the GTM Growth Strategy team in San Francisco. You will define, activate, and execute initiatives to transform our GTM model, unlock revenue, and optimize cost across multiple functions, enabling growth beyond business as usual.

You will partner with Sales, Professional Services, Customer Success, Finance, and Product to develop market insights, build robust models, and present strategic recommendations to senior leadership.

Qualifications

• 6+ years of strategy and transformation experience in GTM, Sales, Customer Success, and/or Professional Services
• BS/BA degree or equivalent; MBA preferred but not required
• Strong analytical and communication skills; able to distill data into actionable insights
• Experience leading cross-functional teams and influencing senior stakeholders
• Ability to develop executive-ready decks and present to leadership

Responsibilities

• Lead GTM growth and optimization initiatives using stakeholder interviews, data analysis, and external research
• Drive holistic GTM transformation in collaboration with Sales, Professional Services, Customer Success, and Finance
• Build business-case models to quantify topline impact of GTM initiatives
• Develop new and reimagined GTM frameworks for long-term growth across specialization, solutions, and acquisitions
• Lead market expansion initiatives and align on plans with cross-functional teams
• Create and deliver executive-ready presentations to stakeholders across the organization
• Foster broad collaboration and alignment to ensure operational excellence during execution

Skills

GTM strategy

Data analysis

Leadership

Cross-functional collaboration

Communication

Executive storytelling

Education

BS/BA degree or equivalent

MBA preferred

Tools

Excel

SQL

Tableau

Claude (AI)

Job description

Job Category Operations

Job Details About Salesforce Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all. Ready to level-up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce. Applications will be accepted until 10/30/2026. In order to reinforce Salesforce's position as the trusted #1 AI CRM in the era of the Agentic Enterprise, Salesforce is hyper-focused on activating high-impact levers to drive sustainable, scalable, and accelerated growth.

We are seeking an experienced Senior Manager to join the GTM Growth Strategy team and help fuel this long-term growth. You will partner with leaders across Sales, Professional Services, Customer Success, Finance, Product and other functions to define, activate, and execute initiatives that transform our GTM model, unlock revenue, and optimize cost — catalyzing growth and efficiency beyond business as usual. This will involve conducting current state analysis, optimizing our GTM model, and developing revenue models to unlock growth in under‑penetrated markets, segments, and channels, and drive focus on our most impactful growth opportunities. Projects will include leading strategic programs and initiatives, multi‑product GTM design for AI and consumption offerings, GTM framework development, market segmentation, pipeline analysis, performance measurement, and external research. Key deliverables will include robust analysis and the packaging of recommendations into presentation‑ready slide decks for executive leadership. We are looking for a “strategic doer” who thrives at the intersection of strategy and execution—you don’t just analyze a problem; you drive it through to impact. You have the curiosity and initiative to turn complex data and cross‑functional inputs into clear recommendations on highly impactful projects, balancing quantitative rigor with qualitative insight. You foster collaboration and bring others to the table, build coalitions and trust with cross‑functional peers and leaders, demonstrate the value of our work, and secure the buy‑in needed to turn recommendations into lasting impact. You will also clearly and confidently articulate recommendations to senior leadership. You are highly driven, organized, and thrive in a fast‑paced environment.

Responsibilities

• GTM Growth & Optimization Initiatives: Lead analysis and discovery of current‑state sales performance, GTM models, and market opportunity through stakeholder interviews, data analysis, and external research; identify strengths, deficiencies, and strategic changes to increase sales growth and/or consumption, and improve productivity
• Holistic GTM Transformation: Lead initiatives to reimagine our entire GTM model, in close collaboration with leaders across Sales, Professional Services, Customer Success, and Finance
• Business Case Modeling: Develop models to identify topline impact of proposed GTM initiatives in partnership with leaders across Sales, Professional Services, Customer Success, and other functions
• GTM Framework Development: Develop new and reimagined frameworks to serve as a blueprint for long‑term growth across specialization, Solutions, and acquisitions.
• Market Expansion Initiatives: Lead strategic market growth initiatives across the company, including accretive and efficient opportunities to expand into new markets, address new and emerging region‑specific product needs, and enhance our data center strategy
• Leadership Presentations: Develop and deliver presentations on GTM strategic initiatives to cross‑functional stakeholders and leaders across the organization, and inform decisions on a regular basis
• Multi‑Stakeholder Alignment: Partner with cross‑functional teams to develop and align on plans for GTM growth and optimization initiatives, and embed processes to ensure operational excellence during execution
• Broad Relationship Building: Build strong relationships and influence a broad set of stakeholders across the company, including Sales, Customer Success, Professional Services, Partners, Finance, Product, and Business Technology

Basic Requirements

• Experience: 6+ years of experience in strategy and transformation in GTM, Sales, Customer Success, and/or Professional Services at a top strategy consulting firm or high‑growth SaaS company; exposure to B2B GTM strategy preferred
• Education: BS/BA degree or equivalent experience; MBA preferred but not required
• Strategic & Analytical Acumen: Strong combination of strategic thinking and data analysis / logical reasoning skills, with experience developing models and analyzing complex datasets using Excel (SQL, Claude, and Tableau are a plus). Able to utilize analysis to identify business insights and form actionable recommendations.
• Leadership & Influence: Demonstrated experience leading and working with cross‑functional leaders, often in a matrixed environment. Ability to influence and align executive and senior stakeholders, demonstrating high EQ and tact while influencing and navigating productively through conflict.
• Managing Ambiguity: Ability to lead effectively through a high degree of change, demonstrating consistent ability to prioritize, cut through noise, and execute through ambiguity. Comfortable working with limited information.
• Communication Excellence: Exceptional written, verbal, and presentation skills, including experience in leading high‑level business discussions with senior leaders and developing executive‑friendly decks conveying actionable insights.
• Dynamic Environment Aptitude: Self‑starter who independently seeks new opportunities, drives work independently with minimum supervision. Is consistently accurate and delivers high‑quality work in fast‑paced dynamic environments. Demonstrates grit in the face of challenges and knows how to effectively use resources to achieve goals.
• Collaboration & Teaming: A natural collaborator who can build strong relationships across the organization and within the team. Takes ownership, inspires others, is humble and authentic, expresses gratitude, and fosters trust.

Unleash Your Potential

When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love.

Accommodations

If you need a reasonable accommodation during the application or the recruiting process, please submit a request via this Accommodations Request Form. Please note that Salesforce uses artificial intelligence (AI) tools to help our recruiters assess and evaluate candidates’ resumes and qualifications throughout the recruiting process. Humans will always make any candidate selection and hiring decisions. Please see our Candidate Privacy Statement for more information about how we use your personal data and your rights, including with regard to use of AI tools and opt out options.

Posting Statement

Salesforce is an equal opportunity employer and maintains a policy of non‑discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that’s inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education. In the United States, compensation offered will be determined by factors such as location, job level, job‑related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits.

Salesforce offers a variety of benefits to help you live well including:

• time off programs
• medical
• dental
• vision
• mental health support
• paid parental leave
• life and disability insurance
• 401(k)
• an employee stock purchasing program

More details about company benefits can be found at the following link: https://www.salesforcebenefits.com. Pursuant to the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, Salesforce will consider for employment qualified applicants with arrest and conviction records. At Salesforce, we believe in equitable compensation practices that reflect the dynamic nature of labor markets across various regions. The typical base salary range for this position is $150,100 - $227,000 annually. In select cities within the San Francisco and New York City metropolitan area, the base salary range for this role is $180,200 - $247,900 annually. The range represents base salary only, and does not include company bonus, incentive for sales roles, equity or benefits, as applicable. We're Salesforce, the Customer Company, inspiring the future of business with AI + Data + CRM. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way. And, we empower you to be a Trailblazer, too — driving your performance and career growth, charting new paths, and improving the state of the world. If you believe in business as the greatest platform for change and in companies doing well and doing good – you've come to the right place.