Senior Manager, Growth Strategy & Retail Execution

Perrigo; Grand Rapids (MI); Hybrid; USD 120,000 - 160,000; Full time

Benefits offered by this job

Hybrid work options

Job summary

Perrigo is seeking a Commercial Strategy Senior Manager to lead the development and execution of omnichannel commercial plans for the North American self-care portfolio. You will translate brand and innovation strategies into retailer-ready GTM strategies, partnering with Sales, Marketing, and Shopper Marketing to drive partner value and growth.

In this high-impact role, you will analyze performance, guide trade spend, and help shape category leadership across channels, with a focus on

Qualifications

• 8+ years in Sales or with Customers within CPG/retail.
• Strong understanding of omnichannel dynamics and shopper behavior.
• Proven ability to translate brand strategies into commercial plans.

Responsibilities

• Own commercial strategy for assigned category and translate to GTM plans.
• Collaborate with Sales, Marketing, and Trade teams to activate plans.
• Provide tactical plans, tools, and concept sells for initiatives.

Skills

Omnichannel

Shopper behavior

Analytical skills

Commercial strategy

Cross-functional

Job description

Perrigo is seeking a Commercial Strategy Senior Manager to lead the development and execution of omnichannel commercial plans for the North American self-care portfolio. You will translate brand and innovation strategies into retailer-ready GTM strategies, partnering with Sales, Marketing, and Shopper Marketing to drive partner value and growth.

In this high-impact role, you will analyze performance, guide trade spend, and help shape category leadership across channels, with a focus on