Senior Manager, Entertainment Content Partnership

IMG LIVE; Beverly Hills (CA); On-site; USD 68,000 - 90,000; Full time

Job summary

WME Group in Beverly Hills is seeking a Senior Manager, Entertainment Content Partnerships to join the EM&A team, shaping global co-promotional partnerships across film, series, and digital content.

You will lead end-to-end deal terms, source opportunities, manage on-set liaison, and guide brand clients through creative reviews, with 6–8 years in the field and a deep understanding of rights structures.

Qualifications

• 6–8 years of experience in entertainment brand partnerships and client services within a prominent entertainment studio, streamer, or network.
• Deep knowledge of brand partnership business models and rights structures for co-promotional partnerships and integrations.
• Working knowledge of the entertainment industry, theatrical landscape, and streaming ecosystems.
• Excellent written and verbal communication skills with confidence working across clients, internal teams, and external stakeholders.

Responsibilities

• Serve as a day-to-day entertainment partnership expert for brand clients and execute co-promotional partnerships and integrations.
• Act as the primary agency contact for studios, networks, and production companies to source opportunities.
• Collaborate with colleagues to identify upstream opportunities and support new initiatives.
• Build data-backed consideration sets of upcoming films/series aligning with brand criteria.
• Present POV proposals detailing strategic rationale for partnerships and cultural impact.
• Develop structured briefs rooted in marketing objectives, audiences, and KPIs.
• Draft deal terms, negotiate terms, and facilitate contract execution between brand and legal teams.
• Manage cross-functional stakeholders through end-to-end campaign execution and schedules.
• Serve as on-set liaison during production shoots for integrations and campaigns.
• Develop relationship initiatives (seeding, gifting) with productions and writers rooms.

Skills

Entertainment partnerships

Client services

Brand marketing

Negotiation

Project management

Communication

On-set experience

Job description

WME Group is seeking a high-caliber Senior Manager, Entertainment Content Partnerships, to join the Entertainment Marketing & Advisory (EM&A) team. Sitting at the intersection of brand marketing and entertainment, this individual will act as the critical link between Fortune 500 brands and major movie studios, networks, streaming platforms, and production companies.

In this role, you will manage the end-to-end process of identifying, negotiating, and executing high-impact global co-promotional partnerships and product integrations across film, series, and digital content.

The ideal candidate brings deep brand partnership experience at a major studio or streaming platform, with proven ability to independently translate brand objectives into culturally relevant partnership opportunities that drive business results.

This role requires a proactive, organized, and detail-oriented professional who thrives in a fast-paced environment and can seamlessly execute multiple client priorities and complex partnership campaigns simultaneously.

The Role And What You’ll Do:

• Serve as a day-to-day entertainment partnership expert for brand clients, providing strategic guidance and seamlessly executing recommended co-promotional partnerships and integrations across film, television, streaming, and digital series content.
• Act as the primary agency contact for assigned studios, networks, and production companies to source, identify, and evaluate opportunities across upcoming slates.
• Collaborate with colleagues across WME Group to identify upstream opportunities, track entertainment IP, and support new partnership initiatives.
• Build qualified, data and insight backed consideration sets of upcoming films and series that align with a brand’s marketing criteria and target demographics.
• Author and present compelling POV proposals detailing a strategic rationale on why specific films, television/streaming series, or digital properties are the right fit for a brand and how it will be impactful in culture.
• Partner with brand client teams to develop structured entertainment-focused briefs rooted in brand’s marketing objectives, target audiences, and KPIs.
• Draft partnership deal terms for client approval, oversee the negotiation of material terms, and facilitate contract execution between brand and legal teams.
• Manage cross-functional stakeholders through the end-to-end execution of multi-platform co-promotional partnership campaigns and integrations by building and monitoring workback schedules, managing activation workflows, and tracking day-to-day deliverables.
• Serve as the primary liaison directing real-time communication on entertainment partnerships and integrations between brand clients, agency teams, and external stakeholders (i.e. studio, network, or production teams).
• Oversee the development and execution of integrations and co-promotional partnerships as industry standard to ensure alignment with briefs and production guidelines.
• Manage the review and approval workflow for all co-promotional partnership elements, quickly resolving creative deviations or tactical issues.
• Serve as brand representative on-set during production shoots for integrations or co-promotional campaign creative.
• Develop and manage entertainment industry relationship development initiatives for brand clients such as seeding and gifting programs to active productions (wardrobe, prop, set‑décor) and writers rooms.

You’ll Have These:

• 6-8 years of experience in entertainment brand partnerships and client services within a prominent entertainment studio, streamer, or network.
• Deep knowledge of brand partnership business models and rights structures for both co-promotional partnerships and integrations across film and series content.
• Working knowledge of the entertainment industry, the theatrical landscape, and streaming ecosystems - including key distribution platforms and cultural trends.
• Hands‑on experience in managing seedling/gifting programs to production, sets, and writers rooms is a plus.
• Excellent written and verbal communication skills with confidence working across clients, internal teams, and external stakeholders.
• Exceptional presentation and client service skills, with a track record of pitching and advising senior-mid level marketing executives.
• Strategic and critical thinker who can identify opportunities, connect dots across entertainment and brand objectives and shape impactful recommendations to clients.
• A self-starter mentality capable of driving programs from a blank sheet of paper to complete on-screen integration and in-market partnership campaign.
• Ability to build and monitor detailed tracking systems and seamlessly juggle multiple projects and deadlines simultaneously.
• Practical on-set experience managing real-time logistics and creative reviews of integrations and custom content shoots.
• Meticulous eye for catching production, creative, data, or legal alignment issues under high-pressure, fast-turning timelines.
• Proactive, adaptable and passionate about connecting brands to culture through the power of entertainment and content.

How we work:

WME Group is at the center of sports, media, entertainment, and fashion and is a largely relationship-based business. To foster an environment of collaboration, develop our future talent, and build on relationships across leadership, peers, and teams, we work from the office 4 days per week. We see immeasurable value internally and throughout the core of the businesses we support.

Don’t meet every single requirement? We are dedicated to building a diverse, inclusive, authentic workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles.

WME Group is proud to be an equal opportunity employer that encourages applications from qualified, eligible candidates from all backgrounds and life experiences regardless of race, gender identity, disability, age, sexual orientation, religion, or belief.

Per local requirements and in the interest of transparency, the rate shown below reflects the prevalent current hiring range for this position. Hiring pay rates are based on a number of factors, including location and may vary depending on job‑related qualifications, knowledge, skills and experience. The company strives to provide locally competitive rewards packages, which include base rate along with, as applicable, short‑and long‑term incentives, growth and developmental opportunities, and robust benefits, such as health care, retirement, vacation and other paid time off, and additional offerings.

Hiring Rate Minimum: $67,500 annually (minimum will not fall below the applicable state/local minimum salary thresholds) Hiring Rate Maximum: $90,000 annually

About WME Group:

WME is the world’s preeminent talent agency. With over 125 years of experience, WME enables artists, athletes and brands to grow their businesses, leverage the full potential of their intellectual property, and bring projects to life that define the cultural landscape.

WME’s expertise spans books, comedy, digital media, fashion, film, food, licensing, music, sports, television, theater, and more.

Headquartered in Beverly Hills, WME’s office locations include Australia, Chicago, China, London, Miami, Nashville, and New York.

WME is part of WME Group, a global network of businesses that represent the world’s leading talent, intellectual property and brands. For more information, please visit www.wmeagency.com.