Senior Manager, eCommerce Strategy & Operations

Henkel; Rocky Hill (CT); On-site; USD 115,000 - 137,000; Full time

Benefits offered by this job

Health Insurance

Work-Life Balance

Financial: 401k matching

Family Support

Career Growth

Job summary

Henkel Corporation is seeking a seasoned digital commerce leader in the United States to drive performance and optimize its eCommerce ecosystem. You will own website operations, SEO strategy, and marketplace performance, including Amazon capabilities in the region, while collaborating across Marketing, Sales, and IT for a superior customer journey.

You will manage end-to-end operations, monitor platform health, and lead development efforts, with a focus on revenue growth and profitable eCommerce

Qualifications

• Bachelor’s degree in marketing, business, economics, or related field; Master’s a plus.
• 5+ years in B2B/B2C eCommerce or digital growth roles.
• Proven experience with eCommerce platforms, SEO, and digital customer experiences.
• Strong understanding of marketplace management and promotions.
• Experience with website development, product owners, and cross-functional teams.

Responsibilities

• Drive performance, optimization, and evolution of Henkel's digital commerce ecosystem.
• Own website operations, SEO strategy, marketplace performance, and customer journeys.
• Lead 3rd party eCommerce (Amazon) capabilities in the region with partners.
• Bridge Marketing, Sales, Customer Service, IT for a seamless digital experience.
• Own health, performance and operations of B2B eCommerce platforms and partners.
• Manage end-to-end website operations, governance and optimization initiatives.
• Monitor platform stability, functionality, performance metrics, and CX.
• Lead feature requests and gather requirements for development teams.
• Participate in roadmap planning, testing, deployment and improvements.
• Drive self-service capabilities and post-purchase enhancements.
• Collaborate with marketing to support SEO and acquisition goals.
• Own sales performance, profitability and account health across channels.
• Develop marketplace growth strategies for revenue and share growth.
• Monitor product availability, pricing, promotions, visibility and content.
• Evaluate emerging eCommerce tech, AI, and automation solutions.

Skills

Digital commerce

SEO strategy

eCommerce platforms

Cross-functional leadership

Data analytics

AI marketing

Stakeholder management

Education

Bachelor’s degree in marketing/business

Tools

Amazon Vendor Central

CRM tools

Digital analytics tools

Job description

About this Position

At Henkel, you’ll be part of an organization that’s shaping the future through innovation, sustainability and collaboration. With our trusted brands like Persil®, ‘all®, Loctite®, Snuggle®, and Schwarzkopf® and our cutting-edge technologies, you’ll have countless opportunities to explore new paths and grow.

This position is with our Adhesive Technologies business unit –where we empower our people to transform industries and provide our customers with a competitive advantage through adhesives, sealants and functional coatings.

Dare to learn new skills, advance in your career and make an impact at Henkel.

What you’ll do

• Responsible for driving the performance, optimization, and strategic evolution of Henkel's digital commerce ecosystem
• Ownership of website operations, digital experience optimization, SEO strategy, eCommerce marketplace performance, and customer journey improvement to support sustainable business growth
• Responsible for leading and developing 3rd party eCommerce (Amazon) capabilities in the region including strategy development and deployment with defined distribution partners
• Serve as the bridge between Marketing, Sales, Customer Service, IT, ensuring a seamless and customer-centric digital experience while identifying opportunities to improve conversion, operational efficiency, and commercial performance
• Own the overall health, performance, and operational effectiveness of the Henkel B2B eCommerce platform and external regional eCommerce partners
• Manage end-to-end website operations, governance, and optimization initiatives
• Monitor platform stability, functionality, performance metrics, and customer experience
• Lead website enhancement requests and requirements gathering while serving as a key stakeholder for development teams and digital transformation partners
• Participate in feature development, roadmap planning, testing, deployment, and continuous improvement initiatives
• Drive implementation of self-service capabilities and post-purchase experience enhancements
• Collaborate with marketing teams to ensure content supports SEO objectives and customer acquisition goals
• Own sales performance, profitability, and overall account health across assigned digital commerce channels and marketplaces
• Develop and execute marketplace growth strategies focused on revenue, share growth, customer acquisition, and profitability
• Monitor product availability, pricing, promotions, visibility, and content performance
• Evaluate and implement emerging eCommerce technologies, AI capabilities, and automation solutions

What makes you a good fit

• Bachelor’s degree in marketing, Business Administration, Economics, eCommerce, Digital Marketing, or a related field. Master’s degree is a plus.
• 5+ years of direct experience in B2B and/or B2C eCommerce, digital commerce operations, website management, marketplace management, or digital growth roles.
• Proven experience managing eCommerce platforms, website operations, SEO programs, and digital customer experiences
• Strong understanding of marketplace management, including Amazon Vendor Central, digital shelf optimization, product content, promotions, and advertising
• Experience working with website development teams, product owners, and digital transformation initiatives
• Demonstrated success driving revenue growth, conversion improvement, and digital channel performance
• Strong analytical skills with the ability to translate data into business insights and action plans
• Experience with digital analytics, CRO, SEO, CRM, and eCommerce reporting tools
• Excellent project management and stakeholder management capabilities
• Proven ability to lead through influence across cross-functional teams
• Customer-first mindset with exceptional communication and problem-solving skills
• Experience with AI-enabled marketing, automation, and digital innovation is strongly preferred

Some benefits of joining Henkel

• Health Insurance: affordable plans for medical, dental, vision and wellbeing starting on day 1
• Work-Life Balance: Paid time off including sick, vacation, holiday and volunteer time, flexible & hybrid work policies (depending on role), and vacation buy / sell program
• Financial: 401k matching, employee share plan with voluntary investment and Henkel matching shares, annual performance bonus, service awards and student loan reimbursement
• Family Support: 12-week gender neutral parental leave (up to 20 weeks for parents giving birth), fertility support, adoption & surrogacy reimbursement, discounted child and elderly care, and scholarships
• Career Growth: diverse national and international growth opportunities, access to thousands of skills development courses, and tuition reimbursement

The salary range for this role is $115,000.00 and $137,000.00. This range represents the good‑faith minimum and maximum wages the Company reasonably expects to offer for this role at the time of posting. In addition to base salary, this position may be eligible for incentive pay or other forms of compensation, as applicable. The Company also offers a comprehensive benefits package as described above. Actual compensation will be based on factors such as the candidate’s skills, experience, education, training, and work location. This posting is intended to comply with all applicable state and local pay transparency laws.

Henkel does not accept unsolicited resumes from search firms or employment agencies. Unsolicited referrals and resumes are considered Henkel property and therefore, Henkel will not pay a fee for any placement resulting from the receipt of an unsolicited referral.

At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Henkel is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, age, national origin, disability, veteran status, genetic information, and other legally protected categories.