Product Manager - Mako Shoulder

Stryker; Mahwah (NJ); On-site; USD 110,000 - 190,000; Full time

Benefits offered by this job

Health benefits

401(k) plan

Employee stock purchase plan

Dental insurance

Vision insurance

Wellbeing program

Job summary

Stryker is seeking a Product Manager for the Mako Shoulder to lead marketing plans and product positioning, coordinating with engineering, manufacturing and sales to enhance or develop products. You will set pricing strategies, monitor competitors, and translate customer needs into strategic plans and launches.

The role requires strong presentation and analytical skills, with a track record in marketing or medical devices.

Qualifications

• Bachelor’s degree required.
• 4+ years of work experience required.
• MBA preferred.
• 2+ years medical device or marketing experience preferred.
• Excellent presentation and interpersonal communications skills.
• Strong analytical and problem-solving skills.
• Ability to manage multiple projects while delivering on established timelines.
• Ability to be persuasive in absence of organizational authority.
• Must understand and work within complex interdivisional procedures and policies.
• Proficient in Microsoft Office (Excel, Word & PowerPoint).

Responsibilities

• Understand key competitors and their strengths/weaknesses.
• Understand customer groups and why customers buy the product.
• Understand marketing channel strategies and implications.
• Track and report results/KPIs to leadership and sales.
• Explain product features to customers based on needs.
• Maintain customer engagement and understand customer needs.
• Develop strategy documents: strategic plan, annual marketing plan, product launch plans.
• Support creation of Project Charters, CERs, and Business Case Financial Models.
• Understand competitive dynamics in the market.
• Articulate product value and customer benefits.
• Create marketing strategies to strengthen customer-product relationships.
• Propose objectives for generating clinical evidence and studies.
• Tie product goals to Stryker's overall objectives.
• Develop new strategies, sales tools, and communication plans.
• Apply clinical and technical knowledge to educate about value.
• Collaborate with sales training to set training strategy.
• Responsible for the obsolescence plan.
• Provide analytical support to set price.
• Communicate outcomes to MarComm.
• Set short- and long-range improvement goals for the product management team.
• Analyze customer satisfaction trends and feed into planning.
• Provide the intelligence group with key objectives and inputs.

Skills

Excellent presentation

Interpersonal communications

Analytical skills

Project management

Persuasive communication

Cross-functional collaboration

Microsoft Office proficiency

Education

Bachelor’s degree

MBA preferred

Tools

Microsoft Office

Job description

As a Product Manager – Mako Shoulder, you will develop specific marketing plans and activities for specific products or product lines, to establish, enhance or distinguish product placement within the competitive arena. Develop business plans and product positioning in the marketplace. Oversees market research, monitors competitive activity and identifies customer needs. Establishes pricing strategies. Works with engineering, manufacturing and sales to develop new products or enhance existing product(s) or product line(s).

What you will do:

• Understand key competitors and their relative strengths/weaknesses
• Understand customer groups, including why customers buy the product or service approach for the product or portfolio
• Understand the different marketing channel strategies and associated business implications
• Track and report results/KPIs to leadership and sales
• Understand key competitors and their relative strengths/weaknesses and maintains networks of people and resources for obtaining competitive information
• Explain different product features to different customers as appropriate to their needs
• Maintain customer engagement and deeply understands customer needs
• Play a role in developing key strategy documents: strategic plan, annual marketing plan, product launch plans, etc
• Support the creation of Project Charters, CERs, and Business Case Financial Models as applicable
• Understand competitive dynamics in the market
• Understand what customers value and how they perceive different attributes of the product or portfolio
• Articulate why the product or portfolio adds value or solves problems for the customer
• Create marketing strategies to understand, develop, and enhance the relationship between the customer and the product or portfolio
• Propose objectives for generating clinical evidence and evaluates studies
• Tie the business goal of the product or portfolio to the overall goal of Stryker
• Synthesize market trends and make recommendations on areas of strategic focus
• Develop new strategies, sales tools, and communication plans for the product or portfolio
• Apply clinical knowledge in combination with technical knowledge to educate and articulate value
• Work closely with sales training/sales enablement to set the sales training strategy for the product or portfolio
• Responsible for the obsolescence plan
• Provide analytical support to set price
• Articulate desired communications outcomes consistent with marketing strategy to MarComm team
• Establish short-range and long-range improvement goals for the product management team, and under guidance, develop action plans to achieve those goals
• Analyze customer satisfaction to assess trends in customer engagement, and incorporates trends into strategic planning
• Provide the intelligence group with key objectives and inputs to drive customer insights

Minimum Qualifications (Required):

• Bachelor’s degree required
• 4+ years of work experience required

Preferred Qualifications (Strongly desired):

• MBA preferred
• 2+ years medical device or marketing experience preferred
• Excellent presentation and interpersonal communications skills
• Strong analytical and problem-solving skills
• Ability to manage multiple projects while delivering on established timelines
• Ability to be persuasive in the absence of organizational authority
• Must be able to understand and work within complex interdivisional procedures and policies
• Demonstrated proficiency in Microsoft Office (Excel, Word & PowerPoint)

United States of America Pay Ranges:

• Puerto Rico: $77,700 - $129,500 USD Annual
• USN: $89,300 - $148,800 USD Annual
• US5: $93,800 - $156,200 USD Annual
• US10: $98,200 - $163,700 USD Annual
• US15: $102,700 - $171,100 USD Annual
• US20: $107,200 - $178,600 USD Annual
• US30: $116,100 - $193,400 USD Annual

View the U.S. work location and transparency guide to find the pay range for your location.

Health benefits include: Medical and prescription drug insurance, dental insurance, vision insurance, critical illness insurance, accident insurance, hospital indemnity insurance, personalized healthcare support, wellbeing program and tobacco cessation program. Financial benefits include: Health Savings Account (HSA), Flexible Spending Accounts (FSAs), 401(k) plan, Employee Stock Purchase Plan (ESPP), basic life and AD&D insurance, and short-term disability insurance. Stryker offers innovative products and services in MedSurg, Neurotechnology, Orthopaedics and Spine that help improve patient and healthcare outcomes. Alongside its customers around the world, Stryker impacts more than 150 million patients annually. Depending on customer requirements employees and new hires in sales and field roles that require access to customer accounts as a function of the job may be required to obtain various vaccinations as an essential function of their role.