Senior Manager, Demand Generation

Icon Ventures; United States; Remote; USD 100,000 - 150,000; Full time

Job summary

Join Icon Ventures as a Senior Manager of Demand Generation, where you will lead initiatives to optimize inbound marketing strategies for a modern cloud platform. This remote position involves managing a dedicated team and requires a solid understanding of digital marketing, teamwork, and analytics to drive business growth and performance.

Benefits

Flexible PTO and family leave

Fridays off in August

Full remote work

Stock options

Monthly WiFi stipend

Professional development benefits

Premium insurance options

Qualifications

• Proven leadership experience in demand generation or growth marketing.
• Strong strategic and analytical thinking skills.
• Experience managing and mentoring a team.

Responsibilities

• Develop and implement a scalable demand generation strategy.
• Collaborate with Product Marketing and Sales to align campaign messaging.
• Lead a demand generation team and oversee multi-channel campaigns.

Skills

Leadership

Strategic Thinking

Analytical Skills

Collaboration

Digital Marketing

Communication

Paid Media Strategy

SaaS Knowledge

Job description

At Timescale, we empower businesses with real-time insights from their data, allowing them to make faster decisions and optimize operations. We are creating a movement to unblock developers who are building the future. Timescale is a product-led growth organization driven by transparent leaders and a globally diverse, remote-first team that is proudly building a modern PostgreSQL cloud platform.

With a global remote team, active developer community, and thousands of users trusting Timescale every day (including leading organizations like Hugging Face), we’re scaling rapidly. To support this growth, we’re seeking a Senior Manager, Demand Generation to help us scale our inbound funnel.

The Role

As the Senior Manager, Demand Generation, you’ll be responsible for owning and scaling awareness, acquisition, and conversion efforts. This includes managing paid media strategy (search, display, social, and retargeting), overseeing lead nurturing programs, and aligning closely with Sales and Product Marketing to ensure campaigns are targeting the right audience, with the right message, at the right time. This is a hands-on leadership role ideal for a strategic thinker who thrives on performance metrics and knows how to blend creativity with digital precision to drive pipeline growth.

What you will be responsible for in this role:

• Marketing Leadership: Develop and implement a scalable demand generation strategy that fuels the Timescale funnel.

• Cross-Functional Collaboration: Collaborate with Product Marketing, Developer Advocacy, and Content to align campaign messaging and track funnel performance.

• Team Management: Lead, mentor, and grow a demand generation team of three, fostering a culture of innovation and accountability.

• Campaign Execution: Oversee the creation and optimization of multi-channel campaigns, including SEO, SEM, email marketing, influencers, and paid media.

• Sales Collaboration: Work closely with sales leadership to define lead qualification criteria, ensure smooth lead handoff, and optimize the sales funnel.

• Performance Analysis: Partner with Marketing Ops and Finance to measure campaign performance, ROI, and pipeline contribution.

• Agency Management: Evaluate and manage relationships with digital agencies, freelancers, and technology vendors as needed.

You could be a great fit if you have:

• Proven leadership experience in demand generation, growth marketing, digital marketing, or a similar role.

• Strong strategic and analytical thinking, with the ability to synthesize data into actionable insights.

• Exceptional collaboration and communication skills, especially cross-functional leadership.

• Deep knowledge of paid media strategy—particularly Google Ads, LinkedIn, retargeting networks, and programmatic display.

• Experience managing and mentoring a team, with a bias toward collaboration, innovation, and accountability.

• Strong understanding of SaaS funnels, sales cycles, and attribution models.

You Might Not Be A Great Fit If:

• You’re uncomfortable in the weeds of marketing metrics and campaign performance.

• You’ve never managed a team.

• You’re uncomfortable with a fast-paced, dynamic environment where priorities can shift quickly.

• You do not have an interest in building your technical skills, and have a passion for developer tools.

Our Commitment:

• We will respond to all applicants.

• We strive to review all applications fairly, without bias, and shortlist based on relevant skills and experience.

• All active candidates will be informed of what is happening next in the process.

About Timescale

Timescale is the creator of TimescaleDB and PGVectorscale, trusted by tens of thousands of organizations for their mission-critical time-series applications. We're committed to empowering developers and businesses worldwide, helping them build data-driven products that measure everything that matters—from software applications and industrial equipment to financial markets, blockchain activity, consumer behavior, machine learning models, and climate change.

Want to get a feel for how we work and what we value? Check out our blog post: What It Takes to Thrive at Timescale

By analyzing data across time (“time-series data”), developers gain insights into what’s happening, how it’s changing, and why. With a global, fully remote workforce, Timescale is supported by top investors, including Tiger Global, Benchmark Capital, NEA, Redpoint Ventures, Icon Ventures, and Two Sigma Ventures.

Enjoy debating the crunch-factor of different chicken nuggets, sweating it out during lunch, talking about your kids, whether they be actual children, potted plants, or four-legged creatures? You’ll fit right in at Timescale!

Our Tech stack:

We share our tech stack with the caveat that we don’t require previous experience in it (but a love of these languages is helpful): Timescale's tech stack includes TimescaleDB, built on PostgreSQL, along with AWS, Go, Docker, Kubernetes, and Python for scalable time-series data management.

To learn more, visit www.timescale.com or follow us on Twitter @TimescaleDB.

What we’re offering

Benefits may differ from country to country.

• Flexible PTO and family leave

• Fridays off in August

• Full remote work from almost anywhere

• Stock options

• Monthly WiFi stipend

• Professional development and educational benefits

• Premium insurance options for you and your family (US employees)