Senior Manager, Demand Generation

Alt; San Francisco (CA); On-site; USD 140,000 - 190,000; Full time

Benefits offered by this job

Competitive Compensation

Lifelong Learning

Office Setup Stipend

Top-Tier Health Coverage

Flexible PTO

Meals & Snacks

Fitness Stipend

Commuter Benefits

401(k)

Job summary

Assort Health in San Francisco is seeking a strategic Senior Manager of Demand Generation to build and run our multi‑channel demand engine and translate our mission into pipeline. This high‑ownership IC role collaborates with ABM, Sales, and Marketing leadership to engage healthcare leaders and convert interest into qualified opportunities.

You’ll drive experiments, track metrics, and partner with Product Marketing and Brand to craft messages that resonate across the buyer’s journey.

Qualifications

• 4-6+ years of experience in demand generation or growth marketing in high-growth B2B SaaS environments.
• Hands-on experience executing and running campaigns day-to-day
• Experience growing a database organically via multiple channels
• A proven track record of driving pipeline and revenue by generating qualified leads for SDRs through highly targeted campaigns
• Experience supporting effective sales enablement processes to maximize the reach and impact of demand generation campaigns
• Collaborating cross-functionally alongside ABM, Product Marketing, and Sales rather than owning any one lane end-to-end
• Strong Sales partnership experience, including lead management and scoring, enablement, and feedback loops
• Experience with Account-based marketing platforms like 6Sense, DemandBase, Vector.co or similar
• A strong analytical mindset — you're comfortable making decisions with data and running experiments
• A strong drive, work ethic, and results-driven operating style
• A high personal standard of excellence and a focus on doing things the right way
• A self-starting mindset: comfortable with ambiguity, excited to own outcomes, and motivated by impact

Responsibilities

• Drive pipeline targets by creating scalable, measurable demand programs.
• Support account-based campaigns with targeted ABM programs across channels.
• Execute paid and organic growth with clear ROI and test/optimize for pipeline quality.
• Build nurture and conversion paths to move prospects to opportunities.
• Bring measurement and rigor with dashboards linking programs to pipeline and revenue.
• Partner with Sales on targeting, messaging, lead handoff, scoring, and feedback.

Skills

Demand Generation

B2B SaaS

Data Analytics

Cross-functional Collaboration

HubSpot

Sales Alignment

Tools

HubSpot

Salesforce

Nooks

Outreach

Google Analytics

LinkedIn Ads

6Sense

DemandBase

Vector.co

Job description

Building Healthcare That Remembers

Every time you call a doctor's office, the system forgets you the moment you hang up. You wait on hold, explain everything from scratch, get bounced between lines, and hope someone follows up. Everyone has felt this. No one should have to.

At Assort Health, we're building one continuous conversation for every patient. An AI agent that knows who you are, remembers how you like to be reached, and carries that context from your first symptom to your full recovery. What began as the first voice AI agent to schedule a specialty appointment has become the largest proprietary specialty dataset in healthcare: 285 million patient interactions, 62,000 care protocols, 1.6 million decision pathways.

We went from 15 people in 2025 and will cross 250 by the end of 2026. Revenue is up 20x in 15 months and we've raised $222 million, including a recent $120 million Series C at a $1.2 billion valuation. We've also been named to the Forbes Cloud 100 and the 2026 Enterprise Tech 30 as the only healthcare AI company on the list!

Healthcare spends $1.1 trillion a year on administration instead of care.

About the Role:

We're looking for a strategic, results-oriented Senior Manager, Demand Generation to help build and run Assort's demand engine. This is a high-ownership individual contributor role: you'll execute and optimize multi-channel programs, bring data-driven rigor to everything you touch, and partner closely with Marketing leadership to translate Assort's mission and product differentiation into pipeline. You'll reach healthcare leaders who are actively searching for a better way to serve patients.

You’ll work closely with ABM, Sales, and Marketing leadership to run multi‑channel demand programs that engage key decision‑makers, nurture demand, and convert interest into qualified opportunities. This is a builder role for a data‑driven marketer who thrives in high‑growth, ambiguous environments, brings both creativity and analytical rigor to their work, and is motivated by delivering measurable impact on pipeline and revenue.

Location: San Francisco

What you’ll do:

• Drive pipeline targets: You'll be accountable for driving qualified pipeline and revenue through scalable, measurable demand programs across enterprise and mid-market health systems and provider groups.
• Support account-based campaigns: Partner with the ABM Manager to execute targeted account-based programs — bringing paid media, email marketing, sponsored content, paid social, and web into the mix for key target accounts.
• Execute paid and organic growth with clear ROI: Run paid search, paid social (especially LinkedIn), SEO/GEO, content syndication, and industry partnerships. Work closely with external agencies to continuously test, learn, and optimize for pipeline quality — not vanity metrics.
• Build nurture and conversion paths: Run email marketing and lead nurturing programs that educate buyers, build trust, and move prospects efficiently from interest to opportunity.
• Bring measurement and rigor: Track success metrics, dashboards, and reporting that clearly connect programs to pipeline and revenue. Analyze funnel performance, run experiments, and use data to guide prioritization and iteration.
• Partner closely with Sales: Work hand-in-hand with Sales and SDR leadership on targeting, messaging, lead handoff, scoring, and feedback loops. Pipeline is a shared responsibility, and you'll help make that collaboration seamless.
• Shape messaging with the team: Partner with Product Marketing, Content, and Brand to build assets that clearly communicate Assort's value and resonate with key decision-makers and drive engagement across the buyer's journey.
• Contribute to scale: As demand grows, help identify what's working, what should be systematized, and where there's opportunity to expand program reach.

What we’re looking for:

• 4-6+ years of experience in demand generation or growth marketing in high-growth B2B SaaS environments (healthcare technology experience is a big plus)
• Hands-on experience executing and running campaigns day-to-day
• Experience growing a database organically via multiple channels
• A proven track record of driving pipeline and revenue by generating qualified leads for SDRs through highly targeted campaigns
• Experience supporting effective sales enablement processes to maximize the reach and impact of demand generation campaigns
• Collaborating cross-functionally alongside ABM, Product Marketing, and Sales rather than owning any one lane end-to-end
• Strong Sales partnership experience, including lead management and scoring, enablement, and feedback loops
• Experience with HubSpot, Salesforce, Nooks, Outreach, Google Analytics, LinkedIn Ads and paid media platforms
• Experience with Account-based marketing platforms like 6Sense, DemandBase, Vector.co or similar
• A strong analytical mindset — you're comfortable making decisions with data and running experiments
• A strong drive, work ethic, and results-driven operating style
• A high personal standard of excellence and a focus on doing things the right way
• A self-starting mindset: comfortable with ambiguity, excited to own outcomes, and motivated by impact

Benefits & Perks for Assorties

• Competitive Compensation – Including salary and employee stock options so you share in our success.
• Lifelong Learning – Annual budget for professional development, plus training opportunities to help you grow.
• Office Setup Stipend – We’ll outfit your in-office workspace so comfy as it's productive.
• Top-Tier Health Coverage – Medical, dental, and vision insurance, because your health comes first.
• Flexible PTO – We trust you to take the time you need to recharge and come back ready to crush it.
• Meals & Snacks – Lunch, dinner, and snack breaks that fuel great ideas.
• Fitness Stipend – Your wellness matters. We reimburse monthly membership costs to support your health.
• Commuter Benefits – We cover eligible transportation costs to make your trip to work easier.
• 401(k) – Build your retirement savings.

How We Work & What We Value

Our team at Assort Health moves fast, stays focused, and is fueled by a desire to serve our customers and patients. Our company values guide how we work—they are present in how we show up, make decisions and work together to move our mission forward. We bring a Day One Drive, relentlessly striving to improve, keep a 5-Star Focus, as our customers are our lifeblood, always Answer the Call, remembering that ownership and accountability are paramount, and show up with One Pulse, because we are one team, with one rhythm and one result. Our team is growing and we are looking for motivated, hardworking, and passionate talent. If you want to make healthcare accessible for everyone, we’d love to hear from you! Please note: the Assort Health Talent Team will only email you from an assorthealth.com email address.