Senior Manager, Brand (12-month fixed term)

Mable; Sydney Township (ND); On-site; USD 86,000 - 111,000; Full time

Job summary

Mable, part of the Attain Healthtech Group, seeks a Senior Manager - Brand to shape brand strategies for Mable and HomeMade, ensuring alignment with the Group architecture and consistent market expression across audiences.

You will lead the brand function within the marketing and communications team, steward brand campaigns, events, positioning and social channels, and build top-of-funnel metrics such as awareness and consideration across identified customer segments. This is a fix-term contract.

Qualifications

• This role focuses on brand strategy, leadership, and cross-functional collaboration.

Responsibilities

• Shape brand strategies for Mable and HomeMade within the Attain Healthtech Group.
• Lead brand function across marketing, campaigns, events, and social channels; align with Group architecture.

Job description

HomeMade, Mable, Leap in! and Mable Direct are entities under the Attain Healthtech Group of companies. While our companies are diverse, three similarities bind us:

1. We exist to create lasting, positive change across the entire care and support sector - impacting more lives, elevating standards and shaping the future of care

2. We believe in technology as an enabler

3. We're driven by helping customers attain better outcomes

This position is part of the Mable team.

About Mable

Mable is one of Australia's leading and fastest-growing healthtech platforms. As a purpose-driven company, we are where thousands of people with disability and older Australians have connected with independent support workers of their choosing and on terms that suit them.

With more than 25 million hours of support facilitated since 2014, it's no wonder we have been recognised on the AFR's Top 100, Deloitte Tech Fast 50, were previously awarded Australian Growth & Technology Growth Company of the Year.

By working at Mable, you will join a high productivity and dynamic team environment, leading to meaningful change in Australia's care and support sectors.

To find out more, visit https://mable.com.au/

About the role

As the Senior Manager - Brand, you are responsible for shaping the Attain Healthtech brand strategies, and the expression of our brands in the market. You help fuel our growth by building key top-of-funnel metrics, such as awareness and consideration, across our brands and identified customer segments. This role owns the brand communications strategy for Mable and HomeMade, while ensuring the Group brand architecture is adhered to and improved as you find opportunities.

You will lead the brand function within the marketing & communications team, consolidating the brand ecosystem to ensure a cohesive, unified approach across all touchpoints including ATL media, positioning, CVP development, events, brand campaigns and social channels.

This is a fix-term contract.