Senior Lifecycle Marketing Manager - Patient Activation & Retention

Boulder Care; Chicago (IL); On-site; USD 110,000 - 150,000; Full time

Job summary

Boulder Care is seeking a hands-on Senior Lifecycle Marketing Manager to own the full lifecycle of patient communications—from enrollment through ongoing care and re-engagement. You will build campaigns, define KPIs, and optimize product-adjacent automations to activate and retain patients in a regulated healthcare environment.

This role sits at the intersection of lifecycle marketing and product marketing, requiring deep data-driven focus, attention to compliance, and the ability to navigate

Job description

Boulder Care is seeking a hands-on Senior Lifecycle Marketing Manager to own the full lifecycle of patient communications—from enrollment through ongoing care and re-engagement. You will build campaigns, define KPIs, and optimize product-adjacent automations to activate and retain patients in a regulated healthcare environment.

This role sits at the intersection of lifecycle marketing and product marketing, requiring deep data-driven focus, attention to compliance, and the ability to navigate