Senior Integrated Communications Specialist

Purdue University; West Lafayette (IN); Hybrid; USD 75,000 - 105,000; Full time

Job summary

Purdue University’s Agricultural Communications (AgComm) seeks a Senior Integrated Communications Specialist to develop, execute and measure coordinated strategies across digital, social, search, content and other channels. You’ll apply data-driven decisions, SEO/GEO, and accessibility principles to help audiences discover Purdue Agriculture content.

This hybrid role blends big-picture strategy with attention to detail, shaping communications for a leading agricultural college and telling

Qualifications

• Bachelor's degree in communications, computer graphics or a related field.
• 5 years of experience in field of marketing and communications.
• Experience developing, executing and measuring coordinated communications strategies across digital, social, search, content, and other channels.
• Strong writing skills; working knowledge of Adobe Creative Suite; social media skills; beginning level knowledge in photography/videography/graphic design.

Responsibilities

• Strengthen the college's academic reputation through strategic planning and engagement.
• Collaborate with ARGE on graduate recruitment and priorities.
• Lead Purdue Indianapolis outreach and promote new programs.
• Support strategic priorities including Victories and Heroes fundraising and One Health initiatives.

Skills

Strong writing

SEO GEO

Social media

Data-driven

Education

Bachelor's degree in communications or related field

Tools

Adobe Creative Suite

Job description

Job Summary

You approach communications with creativity, strategy and curiosity. You're motivated by developing fresh ideas, experimenting with new approaches and using data to understand what's working, identify opportunities and make every communication more effective.

As the Senior Integrated Communications Specialist in Agricultural Communications (AgComm), you'll develop, execute and measure coordinated strategies across digital, social, search, content and other communication channels. You'll combine strong communication skills with creative thinking, data-driven decision making and expertise in search engine optimization (SEO), generative engine optimization (GEO), accessibility and user experience principles to help audiences discover and engage with Purdue Agriculture content.

This is a role for someone who enjoys both the big picture and the details, and who sees new possibilities in the ever-evolving communications field. You'll have the opportunity to shape innovative, strategic communications for the No. 3-ranked agricultural college in the U.S. and No. 6 in the world (QS World University Rankings, 2026) and tell stories with global impact.

What You'll Be Doing:

College's Academic Reputation:

• Continued development, implementation and analysis of strategic plan to increase and sustain College's academic reputation within key sectors related to rankings and engagement

Collaboration with Agricultural Research and Graduate Education (ARGE) in additional areas related to graduate recruitment and other division priorities

Purdue Indianapolis outreach (and other programs identified as strategic priorities):

Develop and execute marketing plan to identify audiences, promote programs and measure impact on behalf of new programs in Purdue University Indianapolis

Ongoing support for Strategic Priorities:

• Victories and Heroes fundraising campaign


• One Health

What We're Looking For:

• Bachelor's degree in communications, computer graphics or a related field


• 5 years of experience in field of marketing and communications


• Previous experience developing, executing and measuring coordinated communications strategies across digital, social, search, content, and other communication channels


• Strong, proven writing skills; working knowledge of Adobe Creative Suite; social media skills; beginning level knowledge and interest in photography/videography/graphic design

What We'd Like You to Know:

• This is a hybrid position, with most work taking place on the West Lafayette campus and flexibility to work remotely as appropriate.


• Learn more about Purdue's benefits summary


• Purdue will not sponsor employment authorization for this position


• A Background Check is required for employment in this position


• FLSA: Exempt (Not Eligible For Overtime)


• Retirement Eligibility: Defined Contributions Waiting Period

Career Stream

Professional 3

• Pay Band: S070


• Job Code: 20003619

Career Path Maker: https:\/\/www.purdue.edu\/hr\/careerpathmaker\/

Who We Are

Purdue is a community built on collaboration, with global perspectives, Boilermaker pride and endless opportunity to live, learn and grow. Join us and contribute to our culture.

Equal Opportunity Employer

Purdue University is an equal opportunity/equal access university