Senior Insights & Measurement Lead

Amazon Inc.; New York (NY); Hybrid; USD 169,000 - 229,000; Full time

Job summary

Amazon Ads is seeking an Associate Principal, Insights & Measurement, to lead advanced analytics for advertisers. You will partner with ad sales, product, and retail teams to translate data into strategic media recommendations and to scale solutions across categories.

This individual contributor role within the Analytics & Insights team emphasizes stakeholder collaboration, senior-level engagement, and the application of GenAI responsibly to innovate measurement workflows.

Qualifications

• Bachelor's degree in business administration, finance, economics, computer science, data science, engineering, or other related field.
• Experience in advanced SQL and writing complex queries from scratch across multiple tables.
• Ability to translate analysis into actionable insights for advertisers and stakeholders.
• Experience in customer segmentation, behavior analysis and data science modeling using Python.
• Experience in advertising measurement methodologies including incrementality, MMM and media attribution.
• Experience in a customer facing role translating analytics for advertisers and stakeholders.
• Experience leveraging GenAI to innovate or improve workflows.

Responsibilities

• Establish and advance relationships with senior marketing decision makers by positioning as an expert in analytics.
• Leverage proprietary data, third-party research, and ad measurement solutions to generate actionable insights.
• Develop expertise in Amazon’s metrics and evolve how data-driven insights are communicated to advertisers.
• Advocate for data-driven decision-making and guide advertisers to implement recommendations.
• Write internal documents with strategic recommendations influencing product direction.
• Scale analyses to other categories or locales through AI-native solutions.
• Mentor and grow junior team members within the domain.

Skills

Advanced SQL

Python

Customer segmentation

Analytics storytelling

GenAI for analytics

Advertising measurement

Education

Bachelor's degree in related field

Master’s degree in marketing, advertising, business, economics or statistics

Job description

Amazon Ads is seeking an Associate Principal, Insights & Measurement, to lead advanced analytics for advertisers. You will partner with ad sales, product, and retail teams to translate data into strategic media recommendations and to scale solutions across categories.

This individual contributor role within the Analytics & Insights team emphasizes stakeholder collaboration, senior-level engagement, and the application of GenAI responsibly to innovate measurement workflows.