Senior Growth Marketing Manager: Meta & Paid Social

Brex Inc.; San Francisco (CA); Hybrid; USD 131.000 - 164.000; Vollzeit

Zusammenfassung

Brex Inc. in San Francisco seeks an experienced Senior Growth Marketing Manager to own, scale, and optimize our Paid Social engine, with Meta as the core growth driver. You will craft strategies that link upper-funnel investment to downstream pipeline and revenue.

Based in our hybrid SF office, you’ll collaborate with Analytics, Brand, Design, and Sales to build a high-velocity testing framework, improve CAC, and accelerate Brex’s growth while maintaining a strong brand voice.

Qualifikationen

• 5+ years of growth or performance marketing experience with hands-on Meta management.
• End-to-end ownership of paid social programs, budgets, and forecasts.
• Strong understanding of CAC, LTV, payback and attribution.
• Ability to translate data into creative briefs and actionable insights.
• Excellent written and verbal communication to influence cross-functional partners.

Aufgaben

• Growth & Pipeline Ownership: Own Meta + emerging channel budgets, CAC efficiency, conversion, and downstream pipeline/revenue across self-serve and sales-led motions.
• Signal & Measurement Strategy: Partner with Data and Marketing Ops to improve conversion signals, CAPI, and offline conversion tracking, enabling platforms to optimize toward higher-quality customers.
• Structured Experimentation: Build and execute a continuous, hypothesis-driven testing framework across audiences, bidding strategies, optimization events, landing pages, and creative concepts; document learnings to turn paid social into a predictable acquisition channel.
• Full-Funnel Growth: Build paid social strategies that create demand at the top of the funnel and efficiently convert it through retargeting and lower-funnel programs.
• Creative Strategy: Translate performance data into creative hypotheses and partner with Brand and Design to test, iterate, and scale winning concepts.
• Audience Strategy: Use first-party data, intent signals, modeled audiences, lookalikes, and platform automation to identify and scale high-value audiences.
• Cross-Functional Partnership: Partner with Analytics, Marketing Ops, Field / Events team, PMM, and Sales to connect paid social performance & programs to downstream pipeline and revenue outcomes.

Kenntnisse

Growth marketing

Paid social

Meta advertising

Analytics

Cross-functional collaboration

Jobbeschreibung

Brex Inc. in San Francisco seeks an experienced Senior Growth Marketing Manager to own, scale, and optimize our Paid Social engine, with Meta as the core growth driver. You will craft strategies that link upper-funnel investment to downstream pipeline and revenue.

Based in our hybrid SF office, you’ll collaborate with Analytics, Brand, Design, and Sales to build a high-velocity testing framework, improve CAC, and accelerate Brex’s growth while maintaining a strong brand voice.