Senior Growth Marketer: CTV & Podcast Lead (Remote)

Content Creators

Northern (KY)

Hybrid

USD 94,000 - 108,000

Full time

12 days ago
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Job summary

Acorns, a remote-first financial wellness company, is seeking a Growth Marketing Sr. Associate to own CTV and Podcast channels and connect paid media planning across teams. You will lead performance-driven tests, manage agency relationships, and coordinate cross-functional campaigns from planning through launch.

The role emphasizes strategy and execution with a strong analytics mindset, capable of balancing brand and performance while supporting growth and CAC objectives.

Qualifications

  • 3–5 years of experience in performance marketing or paid media.
  • Deep familiarity with the CTV ecosystem and measurement approaches.
  • Experience managing Podcast media across formats and attribution methodologies.
  • Demonstrated ability to manage agency relationships and drive performance.
  • Strong analytical foundation for incrementality studies and channel reporting.
  • Proven project management and cross-functional coordination.
  • Experience collaborating with creative, analytics, and external partners.
  • A belief that helping everyday people build financial security is core to Acorns.

Responsibilities

  • Own CTV and Podcast paid media end-to-end, including strategy, execution, and performance.
  • Manage relationships with CTV and Podcast agencies and partners.
  • Develop testing roadmaps across both channels (audience targeting, formats, publisher mix, buying strategies).
  • Collaborate with Analytics to design incrementality and lift studies and translate results into actions.
  • Ensure creative excellence and timely delivery for placements with brand and performance KPIs.
  • Balance brand-building and performance to CAC goals and growth targets.
  • Act as integrated planning coordinator across the paid marketing team.
  • Maintain workback schedules, flag risks, and ensure deadlines.
  • Coordinate creative requests and ensure tracking is scoped, implemented, and QA’d.
  • Serve as a central communicator across paid marketing, creative, analytics, and partners.

Skills

Performance marketing
CTV & Podcast campaigns
Agency relationships
Analytics & measurement
Project management
Cross-functional collaboration

Job description

Acorns, a remote-first financial wellness company, is seeking a Growth Marketing Sr. Associate to own CTV and Podcast channels and connect paid media planning across teams. You will lead performance-driven tests, manage agency relationships, and coordinate cross-functional campaigns from planning through launch.

The role emphasizes strategy and execution with a strong analytics mindset, capable of balancing brand and performance while supporting growth and CAC objectives.

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