Senior Growth Marketer - B2B SaaS & Compliance

Visa Hunt; United States; On-site; USD 120,000 - 170,000; Full time

Job summary

Pinpoint seeks a Senior Growth Marketing Manager in the United States to drive demand generation across APEX MCS, Inertia CS, and Vela LMS. You will shape positioning, build campaigns in HubSpot, and create sales enablement materials.

Partner with sales to optimize funnel performance, develop ICPs, and implement ABM strategies, with a data-driven approach to improve pipeline and conversions.

Qualifications

• Five or more years of B2B growth marketing, demand generation, product marketing, lifecycle marketing, or integrated marketing experience.
• Proven success generating qualified meetings, demonstrations, opportunities, or pipeline.
• Strong hands-on HubSpot experience across landing pages, forms, lists, workflows, email, automation, reporting.

Responsibilities

• Develop integrated campaigns for APEX MCS, Inertia CS, Vela LMS across channels.
• Define ICPs, segment accounts, and execute personalized or ABM outreach.
• Build positioning, use cases, value propositions, and launch messaging for products.
• Create sales enablement assets: presentations, one-pagers, ROI tools, case studies.
• Partner with sales for priority accounts and ensure aligned follow-up and pipeline feedback.
• Lead funnel tracking, attribution, and optimization to improve conversions.

Skills

B2B growth marketing

Campaign management

Data-driven marketing

Sales alignment

Content and messaging

ABM (account-based marketing)

Tools

HubSpot

Job description

Pinpoint seeks a Senior Growth Marketing Manager in the United States to drive demand generation across APEX MCS, Inertia CS, and Vela LMS. You will shape positioning, build campaigns in HubSpot, and create sales enablement materials.

Partner with sales to optimize funnel performance, develop ICPs, and implement ABM strategies, with a data-driven approach to improve pipeline and conversions.