Senior Graphic & Brand Designer, Hybrid

Employee Workplace; Nashville (TN); Hybrid; USD 90,000 - 135,000; Full time

Benefits offered by this job

Salary + Bonus Structure

Benefits package

Job summary

Employee Workplace, based in Nashville, seeks a Senior Designer/Brand Creative Lead to drive brand identity across campaigns, ecommerce, social, and packaging. You will partner with the Creative Director and an external agency, owning complex projects from concept to execution and elevating the hero brand across touchpoints.

The role is senior and individual-contributor, offering meaningful ownership, collaboration with cross-functional teams, and opportunities to shape a scalable brand system.

Qualifications

• 5+ years of professional design experience in agency, in-house brand team, or consumer brands.
• Strong portfolio showing craft, typography, composition, and brand systems.
• Proven ability to lead design projects from concept to final execution.
• Deep knowledge of brand identity and visual systems for multiple channels.
• Experience creating integrated campaign work across digital, social, and retail.
• Ability to contribute within a defined creative direction with clear rationale.
• Advanced skills in Adobe CC and Figma.
• Excellent attention to detail and high-quality output.
• Ability to manage multiple projects, deadlines, and stakeholders.
• Strong collaboration and communication skills.

Responsibilities

• Lead day-to-day creative for an assigned hero brand and understand its consumers and priorities.
• Manage complex design projects from brief through launch.
• Translate brand strategy and messaging into cohesive visual systems.
• Develop concepts across ecommerce, digital, social, retail, packaging and events.
• Partner with leadership and external agency to evolve the brand identity.
• Provide design guidance and mentorship to junior designers when appropriate.

Skills

Brand design

Typography

Layout

Campaign design

Adobe Creative Cloud

Figma

Project leadership

Brand identity

Communication

Mentorship

Tools

Adobe Creative Cloud

Figma

Job description

Senior Designer, Brand
Schedule: Monday–Friday, 8:00 AM–5:00 PM
Location: Nashville, TN
Hybrid: Work from home Tuesdays and Thursdays
Portfolio link must be accessible via resume to be considered

About Our Client

Our client is a fast-growing health and wellness company focused on innovative, science-backed nutritional supplements. Known for its creatine products, the company offers a growing portfolio designed to support performance, cellular energy, and overall wellness.

Position Summary

Our client is preparing for an exciting evolution of one of its priority consumer brands and is looking for a Senior Designer / Brand Creative Lead to help shape how that next chapter comes to life. Working alongside the Creative Director and an external branding agency, this person will bring valuable in-house brand knowledge to the creative process and help transform the evolving identity into a distinctive, practical, and scalable system.

This is a senior individual-contributor role for a designer who wants meaningful ownership, not simply a steady stream of assets to produce. You will serve as a trusted creative partner for an assigned hero brand, leading complex projects from concept through final execution and bringing the brand to life across campaigns, ecommerce, social media, retail, packaging, events, and other consumer touchpoints.

Responsibilities

• Serve as the primary day-to-day creative lead for an assigned hero brand, developing a strong understanding of its consumers, products, visual identity, and business priorities.
• Lead complex design projects from initial brief and concept development through final production and launch.
• Translate approved brand strategy, messaging, and creative direction into cohesive visual systems and channel-ready creative.
• Develop and extend campaign concepts across ecommerce, digital, social media, retail, packaging, events, presentations, and other brand touchpoints.
• Play a central role in the upcoming brand overhaul, partnering with the Creative Director and external agency to develop, evaluate, and implement the new identity.
• Bring thoughtful concepts, visual references, creative territories, and design rationale to brand and campaign discussions.
• Maintain a consistently high standard for typography, composition, imagery, layout, consistency, and finished creative work.
• Collaborate closely with Brand, Integrated Marketing, Ecommerce, Sales, Events, agency partners, and other cross-functional teams.
• Provide design guidance and informal mentorship to production designers and junior creative partners when appropriate.
• Help strengthen creative templates, workflows, standards, and systems that allow the team to scale while maintaining brand consistency and quality.
• Other duties as assigned.

Requirements

• 5+ years of professional design experience, ideally within an agency, in-house brand team, or consumer-focused organization.
• Strong portfolio demonstrating exceptional design craft, typography, composition, and cohesive visual systems across multiple channels.
• Demonstrated experience independently leading design projects from concept development through final execution.
• Strong knowledge of brand identity and visual systems, with the ability to translate strategy and messaging into compelling creative expression.
• Experience creating integrated campaign work across digital, social media, ecommerce, retail, packaging, or related consumer touchpoints.
• Ability to work within approved creative direction while bringing a clear point of view, thoughtful recommendations, and strong design rationale.
• Advanced proficiency with Adobe Creative Cloud and Figma.
• Excellent attention to detail and a consistently high standard for finished work.
• Ability to manage multiple projects, priorities, deadlines, and stakeholders while communicating risks or dependencies early.
• Strong collaboration and communication skills, including the ability to receive, interpret, and act on creative feedback constructively.
• Experience in consumer-packaged goods, wellness, beauty, lifestyle, food and beverage, or retail.
• Experience partnering with branding or creative agencies during a rebrand or major identity evolution.
• Experience with packaging, motion design, production, or other modern brand and digital workflows.
• Experience providing creative guidance or mentorship to junior and production-level designers.

Full line of benefits, Salary + Bonus Structure based on individual and company performance!