Senior Fixed Income Product Marketing Leader

TCW

Los Angeles (CA)

On-site

USD 190,000 - 210,000

Full time

14 days+

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Job summary

TCW seeks a strategic, commercially minded Product Marketing Lead for Fixed Income to define and communicate the value of our capabilities across wealth and institutional channels. You will connect investment expertise, product strategy, and client needs to strengthen market positioning, support growth, and bring new and enhanced offerings to market.

The role focuses on translating investment capabilities into differentiated, client-relevant propositions across channels, with audience-specific

Qualifications

  • Bachelor’s degree in marketing, business, finance, or a related field.
  • Minimum five years in product marketing, product strategy, or closely related discipline within asset management or financial services.
  • Deep understanding of fixed income markets, interest rates, liquidity, public and private market strategies.
  • Demonstrated experience positioning and launching investment products or strategies.
  • Experience developing marketing strategies, messaging, and content for wealth or intermediary audiences.
  • Ability to influence senior stakeholders, lead cross-functional work, and convert complex investment information into clear messaging.
  • Strong analytical judgment and experience using marketing insights or analytics to improve strategy and execution.
  • Excellent written, verbal, presentation, and relationship-management skills.

Responsibilities

  • Develop and maintain a strategic product marketing roadmap for TCW’s fixed income platform.
  • Identify growth opportunities by connecting market trends, competitive intelligence, vehicle demand, distribution priorities, and client needs.
  • Partner with portfolio managers, product leaders, sales, and senior executives to align positioning and commercialization priorities with business goals.
  • Provide a clear market perspective that informs product enhancements, new-product development, and prioritization decisions.
  • Shape fixed income positioning for the wealth ecosystem as relevant to the approved distribution strategy.
  • Translate institutional investment depth into concise, practical, and differentiated stories for wealth audiences without diluting investment rigor.
  • Tailor value propositions by audience, vehicle, liquidity profile, portfolio role, and stage of the advisor and client journey.
  • Partner with wealth distribution and channel marketing teams on segmentation, campaigns, intermediary education, sales enablement, and client-nurturing programs.
  • Build scalable content frameworks that support advisor conversations, home-office diligence, platform engagement, and end-investor education, subject to applicable review and approval processes.
  • Use channel feedback and engagement data to refine messaging, content priorities, and go-to-market plans.

Skills

Fixed income
Marketing strategy
Cross-functional leadership
Stakeholder influence
Analytics
Wealth & institutional

Education

Bachelor’s degree in marketing/business/finance
MBA or advanced degree

Job description

TCW seeks a strategic, commercially minded Product Marketing Lead for Fixed Income to define and communicate the value of our capabilities across wealth and institutional channels. You will connect investment expertise, product strategy, and client needs to strengthen market positioning, support growth, and bring new and enhanced offerings to market.

The role focuses on translating investment capabilities into differentiated, client-relevant propositions across channels, with audience-specific

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