Senior Field Marketing Manager

STA; EE. UU.; Híbrido; USD 100.000 - 110.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Competitive base salary

Performance-based bonus

Healthcare benefits

401(k) with company match

Ground-floor opportunity

Descripción de la vacante

STA is hiring its first Field Marketing Manager in the United States to bridge global marketing with the US go-to-market team. Based near Philadelphia, you’ll work in a hybrid mode, 3 days per week in the office, coordinating ABM campaigns, US events, and localized content for a US audience.

You’ll report to the Head of Marketing and shape field strategy, working with sales, AMs, and leadership to build processes and AI-enabled workflows that improve performance.”

Formación

• 5+ years in B2B SaaS marketing, field marketing, or sales-aligned marketing.
• Proven ability to partner with sales and GTM teams to drive pipeline.

Responsabilidades

• Act as the main liaison between US sales and global marketing to translate needs into actions.
• Coordinate GTM motions, campaigns, ABM for priority accounts to drive pipeline.
• Own and execute the US events calendar, including conferences and VIP experiences.

Conocimientos

B2B SaaS marketing

Field marketing

Demand generation

Sales enablement

AI-enabled workflows

Herramientas

HubSpot CRM

Descripción del empleo

Our client is a fast-growing global leader in legal technology, transforming how legal departments operate worldwide with an AI-powered suite that streamlines everything from Contract Lifecycle Management to Legal Entity Governance and eDiscovery. As they scale in the US, they're building a brand-new field marketing team (to join their 10-person global marketing team) - and they're looking for a Field Marketing Manager to join their team in the US.

About The Role:

• As the first Field Marketing Manager on a new team, you'll report to the Head of Marketing and be the on-the-ground link between the global marketing team and the US go-to-market team - sales, account management and leadership.
• You’ll turn global marketing strategy into concrete local action: coordinating GTM campaigns with AEs, BDRs and AMs, executing the US event calendar, and making sure content lands with a US audience.
• You’ll also be the voice of the US market back to the global team - bringing field insight that shapes the wider marketing strategy.
• Hybrid Work Model: Based out of the Philadelphia area - minimum 3 days/week in office

Key Responsibilities:

• Act as the main point of contact between the US sales team and global marketing, translating sales needs into marketing activity and making sure it happens.
• Coordinate go-to-market motions, targeted campaigns, outreach and ABM for priority accounts to support pipeline generation.
• Own and execute the US event calendar - conferences and trade shows (speaking opportunities, panels, workshops), plus VIP experiences such as hosted dinners, breakfasts and side events - from logistics and speakers to lead capture and follow-up.
• Localize global content for a US audience and create US-specific collateral, campaign narratives and thought leadership with the global content team.
• Equip sales with the right collateral at the right stage of the buying cycle.
• Track results, report on what's working, and bring gaps and opportunities back to the global team.
• Help build and automate marketing processes using AI - the team builds its own agents and workflows.

About You:

• 5+ years of B2B SaaS marketing experience in field marketing, demand generation, or a sales-aligned marketing role.
• Proven experience working closely with sales and GTM teams - you know what sales needs and how to be useful to them.
• A generalist background spanning events, content marketing and sales enablement.
• A builder: you've defined processes, not just executed them, and you've built AI-enabled systems or automated workflows.
• Understanding of long sales cycles, complex buying committees and marketing to enterprise buyers.
• Proficient in HubSpot or a comparable CRM.
• Proactive, organized and analytical - comfortable as the only field marketer in the region, working with a global team based in Europe.
• Based in the Philadelphia area and comfortable working from the office at least 3 days/week.
• Legal tech experience is a bonus, not a requirement.

What's In It For You:

• Competitive base salary 100K-110K + performance-based bonus
• Comprehensive healthcare and benefits package
• 401(k) retirement plan with company match
• Ground-floor opportunity as the first hire on a growing field marketing team
• Career advancement in one of the fastest-growing legal tech companies