Senior Field & Event Marketing Manager

Socket.dev; New York (NY); On-site; USD 120,000 - 180,000; Full time

Job summary

Socure in New York is seeking a Senior Field Marketing Manager to lead event-driven pipeline generation across hosted and third-party events. You’ll coordinate with Field Marketing, GTM Pods, and Vertical Marketing to execute strategies and enable Sales for 50-80 events annually, from VIP 1:1 meetings to large conferences.

You’ll manage budgets, vendor relations, and outbound outreach, building ROI metrics and post-event follow-up with internal stakeholders. Travel up to 25% will be required.

Qualifications

• 5+ years of experience in field marketing roles including event planning, ABM, or trade show management, preferably in B2B SaaS, fintech, cybersecurity, or fraud prevention.
• Proven ability to manage multiple events simultaneously, from small executive roundtables to large industry conferences.
• Strong understanding of event marketing, lead generation, and audience engagement strategies.
• Excellent project management, budgeting, and negotiation skills.
• Experience managing event production, sponsorships, and vendor partnerships.
• Ability to work cross-functionally with Marketing, Sales, and Product teams to align event strategies with business objectives.
• Proficiency with event management tools (Cvent, Eventbrite, Salesforce, Marketo, or similar).
• Strong communication and presentation skills, with an eye for branding and storytelling.
• Willingness to travel for on-site event management up to 25%.

Responsibilities

• Partner closely with Field Marketing, GTM Pods, and Vertical Marketing to help develop our event strategy + enable Sales to smoothly execute.
• Own the event planning and execution for 40-60 annual hosted & 3rd party events and summits
• Coordinate with external vendors to negotiate contracts, meet deadlines and deliverables, and manage budgets
• Build and manage outbound outreach sequences in Apollo to drive attendance with our target accounts, setting meetings and coordinating VIP experiences for the sales team.
• Create opportunity overviews and clear instructions for our executive team in attendance
• Manage attendee engagement, meeting status, and follow-up actions before, during, and after events to drive impact and revenue
• Manage metrics to analyze ROI such as: attendee conversion, pipeline generated, revenue achieved
• Report/Coordinate post-event results and follow-up activities from internal stakeholders within SLAs

Skills

Event planning

Account-based marketing

Trade show management

Tools

Cvent

Eventbrite

Salesforce

Marketo

Job description

Why Socure?

Socure is building the identity trust infrastructure for the digital economy — verifying 100% of good identities in real time and stopping fraud before it starts. The mission is big, the problems are complex, and the impact is felt by businesses, governments, and millions of people every day.

We hire people who want that level of responsibility. People who move fast, think critically, act like owners, and care deeply about solving customer problems with precision. If you want predictability or narrow scope, this won’t be your place. If you want to help build the future of identity with a team that holds a high bar for itself — keep reading.

About the role

We’re looking for a highly organized, proactive, and detail-oriented Senior Field Marketing Manager to help lead Socure’s event-driven pipeline generation efforts. This role sits at the intersection of field marketing, account engagement, and sales development, and will sit on the Field Marketing team.

In this role, you’ll drive revenue from strategic hosted and third-party events, coordinate onsite logistics and executive meetings, support account-based outreach efforts, and partner closely with our MDR, Vertical Marketing team, and Sales teams to ensure successful pre-event and post-event engagement strategies.

The best fit for this role is an experienced Field Marketing professional who is comfortable also coordinating and enabling sales at 50-80 events per year to drive revenue. Events will range in size from 1:1 VIP meetings to 10-person roundtables and 15,000-person flagship conferences. The Socure Field Marketing team is world-class in their execution against revenue goals, and needs high-energy, high-volume marketers who thrive in the heat!

What you'll do

• Partner closely with Field Marketing, GTM Pods, and Vertical Marketing to help develop our event strategy + enable Sales to smoothly execute.

• Own the event planning and execution for 40-60 annual hosted & 3rd party events and summits

• Coordinate with external vendors to negotiate contracts, meet deadlines and deliverables, and manage budgets

• Build and manage outbound outreach sequences in Apollo to drive attendance with our target accounts, setting meetings and coordinating VIP experiences for the sales team.

• Create opportunity overviews and clear instructions for our executive team in attendance

• Manage attendee engagement, meeting status, and follow-up actions before, during, and after events to drive impact and revenue

• Manage metrics to analyze ROI such as: attendee conversion, pipeline generated, revenue achieved)

• Report/Coordinate post-event results and follow-up activities from internal stakeholders within SLAs

What you bring

• 5+ years of experience in field marketing roles including event planning, account-based marketing, or trade show management, preferably in B2B SaaS, fintech, cybersecurity, or fraud prevention.

• Proven ability to manage multiple events simultaneously, from small executive roundtables to large industry conferences.

• Strong understanding of event marketing, lead generation, and audience engagement strategies.

• Excellent project management, budgeting, and negotiation skills.

• Experience managing event production, sponsorships, and vendor partnerships.

• Ability to work cross-functionally with Marketing, Sales, and Product teams to align event strategies with business objectives.

• Proficiency with event management tools (Cvent, Eventbrite, Salesforce, Marketo, or similar).

• Strong communication and presentation skills, with an eye for branding and storytelling.

• Willingness to travel for on-site event management up to 25%

Socure is an equal opportunity employer that values diversity in all its forms within our company. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.If you need an accommodation during any stage of the application or hiring process—including interview or onboarding support—please reach out to your Socure recruiting partner directly.

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