Senior Experiential Marketing Manager — Remote Events

Bask & Lather; Oregon; Hybrid; USD 140,000 - 160,000; Full time

Job summary

Bask & Lather Co. is seeking a Senior Experiential Marketing Manager to own the customer experience through events, gifting, retail displays, and partnerships. You will build the experiential calendar, justify budgets, and drive end‑to‑end execution from concept to measurement.

This role requires hands‑on leadership, cross‑functional collaboration, and travel for live events, with a base salary range of $140,000–$160,000 annually, depending on experience.

Qualifications

• 6+ years of experiential, event, field, or brand activation experience.
• Independent ownership of complex events and budgets.
• Strong vendor negotiation, production, staffing, logistics, and project management skills.
• Experience leading agencies, contractors, or onsite teams.
• Evidence of commercial judgment and performance reporting.

Responsibilities

• Own events from concept, planning, and production through on-site execution and follow‑up.
• Create and manage rolling activation calendar aligned with launches and commercial goals.
• Develop budgets, assess ROI, and secure approvals before commitments.
• Coordinate with vendors, agencies, and internal partners to ensure quality and timing.
• Measure outcomes with clear KPIs and post-event analysis.

Skills

Experiential marketing

Event management

Budget management

Vendor management

Cross-functional communication

Travel readiness

Job description

Bask & Lather Co. is seeking a Senior Experiential Marketing Manager to own the customer experience through events, gifting, retail displays, and partnerships. You will build the experiential calendar, justify budgets, and drive end‑to‑end execution from concept to measurement.

This role requires hands‑on leadership, cross‑functional collaboration, and travel for live events, with a base salary range of $140,000–$160,000 annually, depending on experience.